Content Marketer - Danish Market

Creative Sliema, Malta


Position at LeoVegas Mobile Gaming Group

Company Description

LeoVegas’ passion is “King of Casino”. LeoVegas is Sweden’s premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming.

A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta.

LeoVegas offers casino, live casino and sports betting. We operate global and scalable brands including LeoVegas, Royal Panda & GoGoCasino, as well as several UK facing brands such as Pink Casino & Bet UK. 

The company’s shares are listed on Nasdaq Stockholm. For more information, please visit

Job Description

Do you have a great command of the written word in Danish, and better still, do you know how to deliver data-driven content to drive growth? And do you wish to see yourself develop further?

We hope so, because we’re looking for a well-organized individual with a fantastic eye for detail to develop and produce content such as blog articles, email sends, game descriptions and social media posts. Although prior experience in areas such as acquisition-marketing, SEO or CRM is definitely advantageous, your ability to produce quality written content, contribute to the greater team good and be counted upon is actually most important to us!

So what are you waiting for? Read on to discover the responsibilities you’ll have and register your interest to become part of a team where initiative and discipline are key.

Key aspects of this Content Marketer role:

  • Producing high-quality content for email campaigns and active promotions.
  • Writing product-related texts for slots and live casino games.
  • Developing concepts for blog articles and seeing them through to them to delivery.
  • Analysing organic performance using Google Analytics and Search Console.
  • Optimising meta titles and descriptions to improve click-through rates.
  • Performing keyword research and tracking keyword performance.
  • Conducting competitor site audits of the market landscape.
  • Collaborating with other departments to align content creation with business goals.
  • Proofreading.


  • Native and/or fluent is Danish is essential whilst a high degree of competency in English will be advantageous. Other languages may be beneficial.
  • The mindset of a data-driven approach to content creation.
  • The ability to manage several projects simultaneously.
  • Prior experience as a journalist, blogger or content writer will be seen as a plus.
  • Knowledge of Casino and Sport is beneficial.
  • Experience using a CMS is beneficial.
  • Hands-on experience with SEO, web traffic metrics and social media is beneficial, but not necessary.

Additional information

At LeoVegas Mobile Gaming Group we firmly believe that our diversity is what makes us unique and that everyone and anyone is welcome to enjoy the ride - regardless of age, gender, disability, race, national or ethnic origin, religion, language, marital or civil partnership status, political beliefs and sexual orientation. We are highly committed to uphold a high level of diversity and inclusion throughout our entire group. Being a global company with a widely diverse customer base makes it essential for our workforce to be a reflection of this. By doing so, we believe we will achieve the best possible customer experience and create better value to our shareholders by doing so.

Salary & Benefits

•    Competitive guaranteed salary.
•    Well-being allowance to support your active lifestyle. 
•    Health insurance to keep our Team Leo healthy and happy.
•    Roaring discounts all over Malta island for you to explore. 
•    If you are not based in Malta we will also provide you with a relocation package. 

And much more!