Sports Promotion Manager

Marketing Leiden, Netherlands


Position at LeoVegas Group


As a Sports Promotion Manager you will be leading expansion of the local marketing team and the beating heart of our full Sports Promotion strategy.   



  • Creating the overall sports promotion strategy in line with the overall marketing plan as well as the NL advertising policies
    ●     Coordinate with the relevant teams to oversee their execution of promotions – Media, Brand and CRM
    ●     Make adaptions and optimizations as required to improve results per channel, sport vertical, per segment etc.
    ●     Measure, report and optimize all activities within the sportsbook product
    ●     Work against the budget and sportsbook targets and make sure you cover all KPIs with the right actions, on the right time for the right segments
    ●     Prepare weekly / monthly sportsbook promotions reports
    ●     Make sure the website and messaging are targeted correctly and accurate
    ●     Make sure promotions are visible, easy, clear and simple for customers to engage with
    ●     Analyse market developments, limitations and opportunities and translate this to strategical and tactical actions
    ●     Analyse customer data to identify trends and opportunities
    ●     Monitor industry trends & stay up-to-date on best practices in sportsbook promotion 



  • Experience in the online gambling industry
  • A passion for sports and a vast knowledge of the (inter-)national sports scene
  • The ambition to always do better
  • Strong skills in developing (data-driven) strategies
  • The skill to turn strategies into exciting offers and promotions
  • The skill to communicate and present in both English and Dutch


WHO ARE WE        
At the core of LeoVegas Group, is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 1400 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 11 offices world-wide.         
  • Hybrid work policy 
  • 4 weeks of Workation (T&C apply) 
  • 25 vacation days and 3 ATV days 
  • Excellent pension scheme 
  • Work-from-home allowance 
  • Company provided lunch 
  • We organise frequent team and office socials during work hours and after work. 
JOIN US!         
In our pride, we like to empower our teammates to find their roar and run with their wildest ideas. We don’t wait around for things to happen, we pounce and make it happen!        

If you think you would be a good fit for the Leo pride - give us a roar!  

**As our company working language is English we’d like to see your CV in English please**