Global Influencer Relations & Social Media, Senior Specialist, Streamers & Creators portfolio

Design and Marketing Lausanne, Switzerland


Description

Position at Logitech

The Role:

As part of the Global Commercial Organization (GCO), the Global Influencer Relations & Social Media, Senior Specialist, Streamers & Creators (S&C) portfolio role will ensure excellence of execution of our S&C influencer relations and social media activities working closely with our local teams across the globe. In this role, you’ll help local teams select the influencers that best suit our brands and define plans to amplify their content across the marketing funnel. You will also support our teams in developing brand partnerships and driving best in class local Social Media activities. 

As part of the S&C portfolio, you’ll promote Logitech products and brands (including Logitech for Creators, Blue Microphones, Mevo and Streamlabs) that are dedicated to serving content creators, including gamers and streamers, podcasters, musicians and lifestyle creators. The position reports to the Head of S&C Communications within the GCO Communications team, working hand in hand with Europe, Latin America, North America and Asia-Pacific.

Based in Lausanne, this Communications Senior Specialist role is an exciting and challenging full time job.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech. In this role you will:

  • Be fully accountable for our influencer engagement across key S&C markets, working closely with regional and country marketing teams for the execution 

  • Provide clear and actionable influencer guidelines to the country marketing teams and support the selection and vetting of influencers and partnership opportunities  

  • Support key influencer relationships by crafting messaging/briefs and participate in onboarding presentations

  • Provide guidance and share best practices for working with influencers (including: brand guidelines, contracts, licensing, process/seeding frameworks, social amplification)

  • Organize and participate in global social media campaigns that leverage influencer/partnership content and activations, aligning the right influencers for the right platforms and building innovative activations to grow our awareness and engage with our communities

  • Fully support brand partnerships that could leverage S&C products and include opportunities for sharing influencer networks and joint social media promotions. 

  • Monitor and maintain our reporting tools (Traackr for influencers, Khoros for social media) and provide quarterly updates on influencer and social activities, as well as learnings from the data 

  • Assist in managing global social and influencer content, ensuring all assets are saved, organized, and shared with relevant stakeholders

  • Keep abreast of industry news as well as competitive social media and influencer trends, events, and new platforms

  • Be a team player and partner with other communications/digital team colleagues in similar roles to streamline strategies and develop synergies/influencer partnerships across categories

Key Qualifications:

We are looking for a driven, proactive individual that has a passion for connecting with creators and influencers and an eye for thumb-stopping social content. You know how to partner with influencers to develop and share content that speaks to content creators. You are detail-oriented with the ability to manage multiple projects and adapt quickly to the fast pace of the business. You love to have fun while getting the job done and thrive in a collaborative environment

For consideration, you must bring the following minimum skills and behaviors to our team:

  • Prior experience in an industry that promotes content creation (gaming, music, lifestyle tech) or influencer relations

  • 5+ years in Communications (in-house / agency mix preferred) delivering successful influencer and social media programs 

  • A team player at heart, who is able to adapt and work in teams across cultures and geographies and on multiple projects at the same time.

  • A natural interest in social media platforms including, but not limited to, Instagram, Facebook, Twitter, YouTube, Twitch and TikTok. Comfort in directly using platforms to engage influencers and community. 

  • A hands-on personality, who's not afraid to tackle multiple projects simultaneously and who thrives in a fast moving and dynamic environment.

  • Skills and comfort in working with influencers and partners, understanding how to evaluate monetary values and leverage relationships

  • A quick learner and excellent team player with the ability to build, foster and nurture supportive and collaborative relationships across markets, teams and leadership.

In addition, preferable skills and behaviors include:

  • Experience with social analytics/data - understanding reporting and turning that data into insights/key learnings. Prior use of Social Media Management platforms (ex: Khoros) and Influencer management platforms (ex: Traackr) a plus.

  • Creative thinker who can brainstorm innovative ideas to support brand initiatives with focus on content, storytelling and consumer engagement.

Education:

  • Degree in Business Administration, Marketing or Communications

  • Excellent command of English. Other languages are a plus.

Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it. As a company, we’re small and flexible enough for every person to take initiative and make things happen. But we’re big enough in our portfolio, and reach, for those actions to have a global impact. That’s a pretty sweet spot to be in and we’re always striving to keep it that way.


All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.”

If you require an accommodation to complete any part of the application  process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at 1-510-713- 4866 for assistance.

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