Marketing & Sponsorships Activation Manager

Marketing Stockholm, Sweden


Position at LeoVegas Mobile Gaming Group

Company information:

LeoVegas’ passion is “King of Casino”. LeoVegas is Sweden’s premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming.

A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta.

LeoVegas offers casino, live casino and sports betting. We operate global and scalable brands including LeoVegas & Royal Panda, as well as several UK facing brands such as Pink Casino & Bet UK.

The company’s shares are listed on Nasdaq Stockholm. For more information, please visit

We’re looking for a Marketing & Sponsorships Activation Manager to be responsible for executing our sponsorship and marketing agreements of the group. This role is part of the newly created sportsbook marketing team and will play a key part in growing sportsbook activity, competence, and revenues across all of LeoVegas Group brands. In this role, you will be working closely with the sponsorship manager, as well as local country teams and other internal stakeholders, everything with the ambition of realizing the highest potential for our sponsorship and marketing collaborations. This role is based in our office in Stockholm, and work closely with several internal functions, like marketing production, affiliation, paid media as well as with country managers across the organization.

The role includes:

  • Lead planning and execution of our contractual agreements, including media, promotions, on site activation, hospitality and social programs
  • Identify and implement brand activation opportunities
  • Create global activation planning and work with our local country organization in adapting them to local market conditions
  • Collaborate with and influence internal teams to deliver sponsorship activation plans
  • Manage activation agency relationship to deliver best in class campaigns and activations
  • Make sure sponsorship rights are tracked and evaluated ongoing
  • Evangelize and educate internal team members in sponsorship activation
  • Build strong relationships with rights holders and partners
  • Evangelizing partner and sponsorship success stories within the group
  • Evaluate partnership performance based on agreed targets
  • Improve efficiency and roi of collaboration activities

We are looking for a person who:

  • Has an understanding of the sponsorship landscape and experience with working with tier 1 sponsorship programs
  • Has proven track record in sponsorship activation
  • Has proven experience in both sponsorship strategy and creativity
  • Has an ability to translate sponsorship concepts into local market adaptations
  • Can build trusted relationships quickly
  • Has project management experience
  • Has the ability to convey business benefits of sponsor and partnerships to the organization

Our culture:

**As our company working language is English so we’d like to see your CV in English please**

At LeoVegas Mobile Gaming Group we firmly believe that our diversity is what makes us unique and that everyone and anyone is welcome to enjoy the ride -  regardless of age, gender, disability, race, national or ethnic origin, religion, language, marital or civil partnership status, political beliefs and sexual orientation.

We are highly committed to uphold a high level of diversity and inclusion throughout our entire group. Being a global company with a widely diverse customer base makes it essential for our workforce to be a reflection of this.

By doing so, we believe we will achieve the best possible customer experience and create better value to our shareholders by doing so.

Working Hours:

1-2 Days working from the office rest working from home.

Compensation & Benefits:

        Competitive basic salary

        Life - Occupational injuries & sickness insurance

        Possibility to enroll in an attractive private health care insurance for both you and your partner

        3,000 SEK wellness contribution p/a

        30 annual vacation days

        1,500 SEK tech allowance

        Occupational Pension - Details on request

        Benify - A benefits portal with lots of attractive discounts

        Parental pay when you have worked for us 1 year+

        Plenty of great company events!

        Mobile Phone & Laptop

        If you are not based in the job location, we will also provide you with a relocation package including flights and 2 months accommodation.