Director of Field Marketing West & Canada

Marketing San Jose, California


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Our values form the foundation of who we are and how we operate every day around the world. They show up in our ambition to achieve our dreams, our courage to do what matters, and our tenacity to keep customers happy. At Nutanix, we prize those unique individuals who demonstrate empathy, respect differences, and appreciate others. If you’re authentic, credible and transparent—someone who walks your talk and thrives on collaboration—we want you to join our team!

Be a part of building a company that is truly leading an IT revolution. We make infrastructure invisible, elevating IT to focus on the applications and services that power their business. Led by Dheeraj Pandey, one of CRN’s “Top 25 Innovators of 2016,” Nutanix welcomes big thinkers and budding entrepreneurs, those who are unafraid to take on seemingly impossible challenges and interested in learning how to build a business along the way.

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The Director of Field Marketing will lead a dynamic team and execute strategic programs in the Western US and Canada theater to support a $100M run rate business. You will develop an impactful marketing plan in concert with the VP of Sales and 6 Regional Directors of Commercial and Named Accounts.  You will also have direct oversight for the Canada region.

 This role, reporting to the Senior Director, Americas Marketing, will generate awareness and create demand using a variety of marketing campaigns, vehicles and tactics including account-targeted programs, with the primary objective of generating pipeline and accelerating the sales cycle.

 The ideal candidate is a passionate, data-driven marketer that uses insights and a deep understanding of the regional marketing to align with the business.  He or she is a team player collaborating with the Directors of East, Central and Public Sector Marketing and a great player coach who can grow and mentor our team.

 This role will:

  • Drive an effective marketing plan that supports bookings and pipeline goals, aligned to the AVP’s quarterly objectives.
  • Lead a growing team of field marketers in Canada, PNW, Norcal, Socal and SW regions
  • Set performance goals, analyze success metrics and report results with complete transparency in order for continual improvement.
  • Create and execute account-based marketing strategies within designed framework aligning to sales needs and goals.
  • Act as liaison between corporate marketing and the field; be the face of marketing to the field sales teams, and conversely communicate needs of the field back to corporate marketing.
  • Establish and proactively manage regional budget, being vigilant in tracking; and effective in spend.
  • Build and maintain relationships with sales, channel, and alliance leaders.
  • Develop deep understanding of target audience, customer behavior, partner landscape and compelling use cases in each region
  • Align and customize global campaigns to fit regional needs. 

Requirements:

  • Minimum 10+ years of experience in event or field marketing
  • Managed and mentored direct reports.
  • Proven track record of working with sales leaders to build and deliver results.
  • Proficient with salesforce.com in gathering analytics and understanding data and insights.
  • Comfortable with travel in region
  • Able to work in a fast-paced, highly matrix organization
  • Comfortable in an environment where change is a constant
  • Clear, thoughtful communicator (verbal and written)
  • Creative thinker and program builder.

 

Nutanix is an equal opportunity employer.

The Equal Employment Opportunity Policy is to provide fair and equal employment opportunity for all associates and job applicants regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, or disability. Nutanix hires and promotes individuals solely on the basis of their qualifications for the job to be filled.

Nutanix believes that associates should be provided with a working environment that enables each associate to be productive and to work to the best of his or her ability. We do not condone or tolerate an atmosphere of intimidation or harassment based on race, color, religion, national origin, gender, sexual orientation, age, marital status or disability.

We expect and require the cooperation of all associates in maintaining a discrimination and harassment-free atmosphere.