Marketing Manager with Greek
Description
The Role:
As a Marketing Manager for the Greek region at ARRISE, you will be responsible for crafting and executing a comprehensive marketing plan tailored to the local market. This includes managing budgets, aligning strategies with senior leadership and the Country Director, and overseeing various marketing activities. Your role will involve content creation, digital marketing, online advertising, event coordination, and managing relationships with third-party advertisers, YouTubers, affiliates, and streamers.
You will also be tasked with translating content into Greek, analyzing marketing performance using tools such as SEO and Google Analytics, and ensuring compliance with company policies.
Our Values:
- PERSISTENCE: We never give up and are determined to be the best at what we do.
- RESPECT: We value and respect our clients, players, and our team members; promoting professionalism, integrity, and fairness without compromise.
- OWNERSHIP: We take ownership of our work and consistently deliver in a reliable manner; always providing the highest level of quality.
Joining our PRO team means working at the forefront of an exciting and ever-growing global industry. Whatever your role or experience level, you’ll play an important part in delivering our success. And you can expect to learn, have fun, and make lifelong connections along the way.
Responsibilities:
- Marketing Plan & Budget Management: Define the marketing plan for the Greek region and manage the assigned budget in alignment with senior leadership and the Country Director.
- Content Creation & Management: Create, proofread, and post content across digital channels including blogs, media, and social media.
- Online Advertising Strategy: Develop and implement an online advertising strategy (banners, editorials, interviews), and maintain relationships with third-party advertisers.
- Event Coordination: Organize and coordinate events focused on Greece, including conferences, team-building events, and client events.
- Marketing Materials: Work with graphic designers to create marketing materials such as banners and images, and manage marketing and sales materials like website content and brochures.
- Brand Exposure: Ensure maximum brand exposure across multiple channels and manage relationships with YouTube/affiliate/streaming partners.
- Affiliate & Streamer Management: Identify, onboard, and motivate affiliates and streamers. Develop and maintain strong relationships, and review content for compliance with company policies.
- Performance Analysis: Set up and monitor performance dashboards to review monthly KPIs and budget allocation.
- Content Translation: Translate marketing content from English to Greek, ensuring accuracy and adherence to cultural context.
Requirements:
- Portfolio of Affiliates: Demonstrate a strong portfolio of affiliates within the Greek iGaming market, including influencers and streamers.
- Regulatory Knowledge: Good understanding of Greek online gambling advertising regulations.
- Advertising Experience: Experience with advertising on social media platforms such as Twitch, YouTube, and Instagram.
- Partnership Skills: Ability to source and retain new affiliate partnerships with strong negotiation and analytical skills.
- Personality: Friendly, passionate, and energetic with a proactive approach.
- Language Proficiency: Proficiency in Greek and English with the ability to translate content accurately.
About Us:
ARRISE is a leading supplier of player-favourite content to the gaming industry. We are a software development and services company delivering end-to-end digital solutions. Headquartered in Gibraltar, with offices around the world including Malta, Romania, India, Canada, and Bulgaria, we are a global team of over 4,000 talented individuals with decades of experience across multiple industries and professions.
Together, we form a cross-functional powerhouse that is driven to deliver.