Marketing Specialist with Italian

Marketing Global remote, Malta


Description

About us:

ARRISE powers Pragmatic Play, a leading supplier of player-favourite content to the iGaming industry.

We are a software development and services company delivering end-to-end digital solutions. Headquartered in Gibraltar with offices around the world, including Malta, Romania, India, Canada and Bulgaria, we are a global team of over 4,000 talented individuals with decades of experience across multiple industries and professions. Together, we form a cross-functional powerhouse that is driven to deliver.

This role is with the ARRISE group powering Pragmatic Play.

Responsibilities: 

  • Work closely with the manager and team members to create and implement effective marketing strategies specifically designed to engage streamers, affiliates and their community.
  • Build and maintain relationships with streamers, affiliates and content creators in the gaming industry, addressing their needs, fostering brand loyalty, and serving as their main point of contact for regular and effective communication.
  • Stay up to date with industry trends, competitor activities, and emerging opportunities in the gaming and streaming domain.
  • Contribute to the development, implementation, and logistics of marketing materials, including various merchandise options.
  • Regularly watch the live streams of assigned streamers and forums to stay informed and engaged.
  • Track streamers' performances by gathering essential streaming data and analyzing metrics.
  • Ensure maximum exposure for our brand by developing and executing marketing strategies that enhance the visibility and engagement of our games.
  • Continuously explore and discover new streamers to expand our network and identify potential partnership opportunities.
  • Actively participate in team meetings, providing progress updates and making valuable contributions to discussions related to streamers.
Requirements:
  • Minimum of 2 years of experience in marketing or a related field, with a preference for expertise in influencer/streamer marketing or the gaming industry.
  • Proficient in Italian and good level of English,
  • Understanding of the Italian advertising restrictions.
  • Expert in the Italian iGaming market from a cultural and product knowledge stand point
  • Demonstrated understanding of the streaming community and genuine interest in the gaming industry.
  • Project management / good time management skills, including prioritizing and scheduling
  • Excellent verbal and written communication skills to foster effective collaboration with streamers and internal teams.
  • Display a creative mindset, capable of devising innovative marketing approaches that effectively engage streamers and their audiences.
  • Knowledgeable about gaming products - be a part of Players and Casinos Community, read forums, watch streams, videos.
  • Be proactive, friendly, passionate and energetic.