Marketing Executive - Media
Description
About us:
ARRISE powers Pragmatic Play, a leading supplier of player-favourite content to the iGaming industry.
We are a software development and services company delivering end-to-end digital solutions. Headquartered in Gibraltar with offices around the world, including Malta, Romania, India, Canada and Bulgaria, we are a global team of over 4,000 talented individuals with decades of experience across multiple industries and professions. Together, we form a cross-functional powerhouse that is driven to deliver.
This role is with the ARRISE group powering Pragmatic Play.Responsibilities:
- Work with manager and other team members to communicate the unique value proposition, engages prospects and helps close deals;
- Develop and work on promotional campaigns for slots, live casino and bingo products;
- Management and ownership of marketing and sales materials including website content, brochures, merchandise, etc.;
- Be involved in event planning and logistics; Make sure that our brand gets exposure;
- Audits and analyses social media presences, including digital advertising costs and returns;
- Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement;
- Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages;
- Monitors and develops reports on competitor activity within social media spaces; Undertaking any other tasks as required by the Company from time to time.
Requirements:
- Minimum of 2 years of experience in marketing or a related field, with a preference for expertise in influencer/streamer marketing or the gaming industry;
- Demonstrated understanding of the streaming community and genuine interest in the gaming industry;
- Excellent verbal and written communication skills to foster effective collaboration with streamers and internal teams;
- Proven ability to cultivate productive working relationships with managers and team members, working closely to achieve shared objectives;
- Possess an analytical mindset, capable of evaluating streamer and campaign performance.
- Strong foundation in data analysis to extract valuable insights and translate them into actionable strategies; Exceptional organizational and time management skills, adept at handling multiple tasks and prioritizing efficiently;
- Display a creative mindset, capable of devising innovative marketing approaches that effectively engage streamers and their audiences;
- Willingness to stay updated with industry developments and trends;
- Strong written and spoken English skills.