Business Development Manager Africa

Sales Global remote, Malta


About us:

   Pragmatic Play is a leading game developer providing player-favourites to the most successful global brands in the iGaming industry.
   Powering up new possibilities of play through one single API, Pragmatic Play offers a multi-product portfolio of award-winning slots, live casino, bingo, virtual sports, sportsbook and more, available in all major regulated markets, languages and currencies.
   Driven by a persistence to craft immersive experiences and responsible thrills, Pragmatic Play's global team consistently deliver best-in-class services with a dedication to create games that players love time and time again.


  • Be the leading figure for Pragmatic Play for clients within the iGaming space;
  • Developing and nurturing senior management level relationships with the clients and understanding their business strategy to able to support & monetize in the correct manner;
  • Understanding and defining customer requirements to be able to sell new products in a consultative and partnered way;
  • To be a Product Expert on both current and future Pragmatic offerings, to talk with confidence and passion about our wide range of solutions;
  • Identifying new business targets through research, existing relationships, targeted contact, or formal introductions; and move the customer through the sales cycle;
  • To hunt and follow leads in Africa and integrate them;
  • Creating and managing the sales pipeline through focused activity alongside Head of Business Development, and co-ordinate internal teams to assist in converting a lead to a customer;
  • To create profitable commercials based on the businesses needs and our customers’ requirements;
  • To report back to the business on the progress of each customer through the sales cycle;
  • To attend trade shows, events and conferences where required;
  • Complete demonstrations of our product solution either remotely or face-to-face to clients and develop specific initiatives to win more new business;
  • Growing the markets in multiple jurisdictions and advise on products, marketing, and regulatory changes.


  • You will have at least 3-5 years’ experience iGaming and sales experience in either online B2B industry in sales or account management; or a commercial B2C role;
  • Excellent written and verbal communication skills in English – additional languages a bonus;
  • Be numbers focused and driven on financial performance;
  • Be able to negotiate with customers to the benefit of our business;
  • Large network of C-level contacts in African gaming or gambling sector;
  • In depth knowledge of casino/slots and live casino products and legislation;
  • Has created and implemented sales strategies either regionally or globally.