CRM Team Lead

Retention Sliema, Malta


Position at LeoVegas Group


We are seeking an experienced and passionate CRM expert to join LeoVegas as a Retention Manager, responsible for leading and overseeing the CRM activities of a high-performing team. Your role will involve developing and executing strategies to enhance customer retention, loyalty, and lifetime value across your markets. With a hands-on approach, you will identify opportunities, analyze data, and implement initiatives to drive customer engagement.

At LeoVegas, a fast-paced and innovative company, you will cultivate a culture of excellence, accountability, and continuous improvement, collaborating with cross-functional teams to achieve shared goals and sustain our competitive edge.


        Exhibit exemplary leadership and mentorship in steering a high-performing CRM team towards surpassing goals and fostering a culture of excellence, innovation, and accountability in a dynamic and fast paced setting.

        Possess a deep understanding of data systems and analytical tools, with the ability to translate complex data sets into actionable CRM insights and strategies.

        Champion the use of data visualization and reporting to communicate performance metrics and insights clearly to stakeholders at all levels, ensuring data-driven decisions are at the core of the CRM strategy.

        Enable the team to manage and allocate budget effectively, forecasting campaign metrics including engagement, cost, ROI, and other key performance indicators for precise evaluation and optimization.

        Employ a rigorous approach to campaign and customer journey analysis, with a focus on continuous enhancement through A/B testing and data-driven decision-making to maximize customer satisfaction and profitability.

        Foster a collaborative environment within your team and across departments, promoting shared objectives, process efficiencies, and the exchange of creative and innovative solutions.

        Continuously refresh you and your team's knowledge of the industry, staying ahead of regulatory shifts, market trends, competitor strategies, and CRM best practices to maintain a competitive edge in player relationship management.



        1-2 years of CRM experience and knowledge of the Regulated markets is desirable though not essential.  

        You are a positive, creative and data-driven person who loves to push the limits, try new things and are results-driven.

        You are a team player, willing to share your knowledge and learn from your colleagues while enjoying a dynamic and creative environment – whilst also capable of working independently.

        Previous experience of leading a team. Being able to motivate a team, and review KPIS are an essential part of the role.

        A genuine interest in the LeoVegas brand and product.




At the core of LeoVegas Group is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 1400 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 11 offices worldwide.



        Hybrid work policy

        4 weeks of Workation (T&C apply)

        Well-being allowance to support your active lifestyle

        Private health insurance

        Discounts across a range of retailers, gyms, bars & restaurants

        We offer an employee assistance program that can provide help and guidance during challenging moments.

        For non-Malta residents, we offer a relocation package with 3 weeks of accommodation and flights.


In our pride, we empower our teammates to find their roar and run with their wildest ideas. We don’t wait for things to happen; we pounce and make it happen!


Would you be a good fit for the Leo Pride - give us a roar!


**As our company working language is English, we’d like to see your CV in English, please**