CRM Manager - Denmark

Retention Sliema, Malta


Position at LeoVegas Group


Join LeoVegas Group as a CRM Manager, where you'll lead the development and execution of multi-channel CRM strategies and activities aimed at enhancing player loyalty and lifetime value while achieving business objectives. Using a data-driven approach, you'll develop and implement CRM strategies to drive engagement, retention, and profitability. Collaboration will be key as you work closely with your team and cross-functional teams to identify common goals, opportunities for efficiency, and innovative ideas.


  • CRM Strategy: Develop and execute multi-channel CRM strategies to enhance player loyalty and lifetime value, delivering on business objectives.
  • Budget and Planning: Ensure campaigns are planned accurately for assessment and measurement.
  • Campaign Optimization: Continuously monitor and optimize campaigns and customer journeys to improve user experience, retention, and profitability.
  • Data Analytics: Leverage advanced data analytics and segmentation techniques for personalized communication and campaigns.
  • End-to-End Campaign Ownership: Accountable for successful campaign delivery, compliance, and flawless customer experience.
  • Collaboration: Work closely with your team and cross-functional teams to identify common goals and innovative ideas.
  • Creative Briefing: Provide clear briefings for engaging creative execution and relevant targeting.
  • Industry Awareness: Stay updated with industry trends, regulations, competitors, and best practices.


  • Language: Be fluent in Danish and English
  • Experience: 1-2+ years of CRM experience.
  • Attributes: Positive, creative, and data-driven with excellent planning and organizational skills.
  • Team Player: Willing to collaborate and learn from colleagues in a dynamic environment.
  • Interest: Genuine interest in our product
WHO ARE WE        
At the core of LeoVegas Group, is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 1400 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 11 offices world-wide.
  • Hybrid work policy 
  • 4 weeks of Workation - work from another agreed country (T&C apply) 
  • Well-being allowance to support your active lifestyle 
  • Private health insurance 
  • Discounts across a range of retailers, gym, bars & restaurants 
  • We offer an employee assistance program that can provide help and guidance during challenging moments. 
  • For non-Malta residents, we offer a relocation package with 3 weeks of accommodation and flights. 
JOIN US:        

In our pride, we like to empower our teammates to find their roar and run with their wildest ideas. We don’t wait around for things to happen, we pounce and make it happen!         

If you think you would be a good fit for the Leo pride - give us a roar! 

**As our company working language is English we’d like to see your CV in English please**