Description

What You’ll Do:  

• Work with Sales Directors and the Division President to develop the annual multi-channel marketing plan, budget and the execution schedule for the plan.
• Strategize with corporate marketing team to create marketing deliverables in support of marketing plan and community sales needs.
• Work closely with the Corporate Marketing team to develop and launch community specific marketing plans, as well as creating actionable and effective product positioning. 
• Collaborate with your Corporate Marketing Account Managers to request and review all marketing ensure deliverables and scheduling objectives are met.
• Own Century Communities Bay Area digital footprint on Google in partnership with Corporate Marketing’s inhouse digital marketing team.
• Partner with Merchandising and Architecture teams on new sales offices and coordinate outside vendors’ production and installation of graphics, furniture and IT services.
• Work with Architecture teams on the creation of consumer-facing floorplans (static and interactive), renderings and plan brochures and the ongoing management of plan updates.
• Manage marketing collateral requests from on-site sales team. 
• Provide direction for permanent and temporary signage to vendors for both on-site community signage and off-site directional.s 
• Drive strategy for division-specific social media account posts and manage public responses. 
• Send targeted eblasts through CRM and oversee list management. 
• Create promotional landing pages and maintain Bay Area division’s presence on CenturyCommunities.com, including inventory home management, adding new communities, drafting copy for plan and community descriptions and promotional messaging. 
• Review data analysis and metrics to ensure media campaigns meet predetermined objectives. 
• Initiate site visits weekly with the goal of reviewing existing campaigns and generating new ideas and messaging for every marketing window. Evaluate signage, flag and sales office condition.
• Generate ideas to engage with Realtor contacts and establish relationships with new broker offices. 
• Lead planning and execution of special events including, new community grand openings, re-launch events, Realtor events.  
• Coordinate photography, both interior and exterior of new communities, new product lines, etc., for use in company marketing material. 
• Conduct market analysis and monitor competitive activity for new and existing communities. 
• Attend industry specific events, expos, etc.  Attend new community grand openings and event.

Your Key Responsibilities Include: 

• Ability to operate in a high-energy, high intensity and rapidly evolving environment. 
• Previous residential homebuilding Marketing experience strongly preferred.
• Knowledge of sales and marketing concepts.
• Has prior experience working with a corporate marketing team is a plus.
• Strong verbal and written communication skills.
• Data driven with strong analytical skills.
• Up-to-date with the latest trends and best practices in on-line marketing and measurement.

What You Have:  

• Ability to maintain effective working relationships with customers, contracted agencies and workers, other employees, supervisory personnel.
• Excellent organizational skills and detail oriented.

Your Education and Experience:  

• Bachelor’s degree required, preferably in Marketing, Communications or related field.
• Marketing Manager will need 5+ years of marketing experience. 

Century Communities (the “Company”) intends to offer the selected candidate an annual base salary in the amount of $80,000 -$90,000 with the potential for an Annual or Quarterly bonus  Or Sales Commission.  Actual offers will be based on a variety of factors including experience. Employees will have access to paid time off, medical, dental, vision, basic life insurance and the Company’s 401k plan.

About Century Communities
Our mission of A Home For Every Dream® is only possible with the best talent in the industry. If that’s you—if you’re a self-starter, changemaker, and thoughtful collaborator ready to take your career to the next level—then apply today!

As one of the nation's largest homebuilders and an industry leader in online home sales, we strive to create thriving, enduring neighborhoods with lasting livability, with a focus on building sustainable, affordably priced homes for our customers while reducing our carbon footprint. For team members, our goal is to provide the resources, opportunities, and benefits to build successful and rewarding careers. We’re committed to fostering an environment of diversity, inclusivity, and respect, and building a culture dedicated to ethical business behavior and responsible corporate activity.