Account Planner - Comms Planning

Comms & Strategic Planning
London, England



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Account Planner – B12



If you require any adjustments or additional support during the recruitment process, for any reason whatsoever, please let us know at [email protected]


At EssenceMediacom we want to eradicate inequity. We don't tolerate it and when we see it, we act. We attract, support and develop our talent without bias and strive to foster the empathy, creativity and diversity of thought needed to drive meaningful change for our people, our clients, our industry and our society. WPP and GroupM have already made strong commitments to combat racial injustice. While we are part of this group, we know we have an individual responsibility as an employer and an industry leader to fight against racism. That’s why we have pledged the following seven commitments.


Even if you don’t meet all the requirements, that’s okay, and we encourage you to apply anyway to find out more about whether this is the right match for you.


Did you know that marginalised groups including women, people of colour and people with a disability are more likely to discount themself for a role if they don't feel they meet every requirement or understand the reasonable adjustment that can be made? This is why we encourage connection and conversation to ensure that everyone has the opportunity and information needed to find the right role, for them. If this role isn’t quite right, you may be the perfect fit for another – so go ahead, apply and find out!




The Client


We have a range of exciting and diverse clients that sit within the newly established B12 that include Suntory, Tempur, Sofology, Muller Bayer and Springboard. Client allocation in your new role will depend on your skill set, background, experience and of course, your preference. 


The Role


A zealous, bright and self-motivated media planner to assist with the day-to-day management of the account, working closely with the Account Manager and Account Director to deliver creative, innovative and integrated campaigns across a range of channels. This includes ‘digital-first’ audience insight, competitive and market reviews and campaign performance analysis.


We want you to work with us on B12. This role will play an integral part on the account/s, supporting in the delivery of innovative campaigns across all media channels. You will work across the entire campaign lifecycle – planning, activation and evaluation  to develop their strategic planning and account management skills. In this role you will work on interesting and diverse briefs that require multi-channel planning, producing brilliant audience insight and source of growth work to deliver breakthrough campaigns for the FMCG industry. 


We are looking for a conscientious and inquisitive person to join our team for this exciting, blended role. You must be able to operate as part of a team and demonstrate a willingness to learn and try new things.



What we think are 3 best things about the job..


  1. Our People: You will be part of tight-knit, dedicated team who are very supportive of one another and love what they do!
  2. Your development: Your learning, development and aspirations are important and a top priority, so we will work with you to achieve these whatever they may be.
  3. The work: You will work as an extension of the clients’ media/marketing teams to deliver breakthrough work that you can be proud of and showcase for years to come.


Who are you?


You are probing, collaborative and comfortable whether handling data or building creative ideas, and able to advise on all parts of the marcomms landscape (all paid, earned, and owned channels – current and future).


A data-first mindset: develop an understanding of digital, data, and marketing technology, and how we use them to drive growth for our clients.


You must be able to work within a team and demonstrate a passion for your craft. We are looking for someone who is always looking to further expand their knowledge of the communications landscape and the client’s business.


You will need to be comfortable presenting in front of stakeholders and confident when it comes to reporting, benchmarks and performance assessment, providing media recommendations to the client.


You will support and sometimes lead regular status meetings with the clients and ensure accuracy of the status sheet for the team.


We will give you the necessary guidance to develop your career and skills, but also the necessary autonomy for you to demonstrate proactivity and willingness to improve yourself, and your clients.



What we can offer you.


-          Company pension scheme

-          Private medical insurance

-          25 days holiday (increases with length of service)

-          Life assurance

-          Permanent health insurance

-          WPP share options scheme

-          Discretionary bonus scheme

-          Free eyecare vouchers and money off glasses

-          Extensive training and development

-          Corporate gym memberships

-          Cycle to work scheme

-          Interest free travel loan

-          Free breakfast (cereal and fruit)

-          Smart shopper (online discount on a variety of products)


Sounds good? We’d love to hear from you!



About EssenceMediacom


We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.  

EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.  



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