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Senior Media Manager
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Role Title & Location:
Senior Media Manager, Cairo
Role Summary & Objectives:
This role will be reporting to: Business Unit Director
Three best things about the job:
- Working on one of the most prestigious accounts, you will have great exposure to integrated campaigns across all channels with a focus on digital
- You will also work alongside a diverse and talented team in a collaborative team environment
- Attain a strong understanding of cross channel media strategy by working on the fastest growing and diversified category
- Working on advanced Global & Local CPG accounts with a strong agenda for digital maturity
In this role, your goals will be:
In 3 months:
- Get to know our clients and immerse yourself in their business
- Ensure delivery of work to a high standard and in a timely manner with high focus on digital channels including biddable
In 6 months:
- Have developed a good understanding of the clients' category
- Be leading client WIPs and managing key relationships
- Contribute to sound Yearly Strategies & Quarterly Performance Reviews for key brands under the portfolio
In 12 months:
- Be well-respected by your client for your knowledge and service reflecting positively on clients’ agency scores
- Have built a deep and influential relationship with day-to-day media contacts and internal specialist’s teams
- Have contributed to the Essencemediacom culture through participation and behavior that aligns to the Essencemediacom values
- Have cemented your role within the team and contributed to the team delivery and success of a variety of client campaigns
What you'll bring:
- Knowledge of media channels and media industry planning tools with a focus on digital biddable channels
- Solid presentation and analytical skills with digital focus
- Knowledge of TV media and planning principles
- High levels of energy and a desire to deliver great work
- A willingness to learn and desire to challenge yourself
- Best in class attention to detail and accuracy across all aspects planning and implementation
- A collaborative approach
- Passion for the media industry and specifically the importance of investment in the process
- Excellent client, team, and media relationships
- A track record of a successfully implemented end to end campaigns
Qualifications and experience:
- At least 5 years’ experience in client facing role and campaign management, preferably with FMCG based clients.
- Experience in creating cross-media plans that deliver on client goals whilst having a solid understanding of how paid media channels (incl performance based) work together.
- Functions as a primary point of contact for day-to-day campaign management and client requirements.
- Understands budget planning and prioritization to ensure it is aligned with the overall investment plan.
- Independent with the right skillset to coach junior team members in developing and implementing plans along with reporting.
- Refine ongoing reporting procedures and working practices.
- Identifies new opportunities for clients proactively.
- Work in alignment with Trading, Social, Web Analytics, Paid Search and SEO.
- Supports wider team in holistic account management.