Analytics Manager

Data, Analytics & Insight
London, England

Description

    

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 Manager– Data Analytics (Sky & Boots)    

    

If you require any adjustments or additional support during the recruitment process, for any reason whatsoever, please let us know at [email protected]    

    

At EssenceMediacom we want to eradicate inequity. We don't tolerate it and when we see it, we act. We attract, support and develop our talent without bias and strive to foster the empathy, creativity and diversity of thought needed to drive meaningful change for our people, our clients, our industry and our society. WPP and GroupM have already made strong commitments to combat racial injustice. While we are part of this group, we know we have an individual responsibility as an employer and an industry leader to fight against racism. That’s why we have pledged the following seven commitments.   

    

Even if you don’t meet all the requirements, that’s okay, and we encourage you to apply anyway to find out more about whether this is the right match for you.   

    

Did you know that marginalised groups including women, people of colour and people with a disability are more likely to discount themself for a role if they don't feel they meet every requirement or understand the reasonable adjustment that can be made? This is why we encourage connection and conversation to ensure that everyone has the opportunity and information needed to find the right role, for them. If this role isn’t quite right, you may be the perfect fit for another – so go ahead, apply and find out!   

    

    

    

The Client    

    

Sky   

    

Sky are one of the biggest advertisers in the UK and as a business span Entertainment, Sport, Cinema, Home Insurance, Broadband, Mobile and B2B services to mention a few verticals. We work closely with them across their digital strategy and manage the planning and buying across Display, Paid Social and Programmatic.    

    

Working on Sky is a challenging, fast-paced and innovative environment where standing still can be moving backwards! We’re here to help Sky navigate a constantly changing digital ecosystem and to create award winning work that grows their business.    

    

Boots   

    

Boots are one of the biggest retail clients in the UK. Their divisions span across Retail. No7 Company, Opticians and Hearingcare.    

Boots are an award-winning data-driven organisation. Working on Boots is a challenging and fast-paced environment, where you will be exposed from day 1 to leading technologies and data-driven strategies, delivered across a wide range of media implementations.    

    

    

The Role   

    

The analytics lead will drive our analytical sophistication across two major clients, being at the forefront of new applications of analytics, to support data-led decision making across our planning and implementational teams.    

    

This role will have dual aspect: charged with campaign analytics (campaign measurement and experimentation, in campaign optimisation enablement, post campaign analysis) and marketing analytics (budget setting and channel allocation, measurement strategy and learning agenda).    

The analytics lead will be responsible for the stakeholder relationships with key technology partners we work closely with in this area as well as the main contact and champion for WPP tooling we make use of in this area. They will be responsible for ensuring this tooling is actively used across the full team to optimise marketing activity.    

    

This role will be absolutely key in linking short term campaign activity to longer term brand and customer metrics, being the key point of liaison between EssenceMediacom and the client’s econometrics provider.    

    

    

What we think are 3 best things about the job..   

    

  1. You will at the forefront of the measurement agenda within Essencemediacom.
  2. Continuous learning, autonomy & room for development with the best in the industry.
  3. You will be working on two of our largest clients, and with partners who are leaders in the their fields.

     

Who are you?   

    

You have a keen interest in the future of marketing measurement and a background in econometrics and/or analytics role.    

    

You would have line managed before and are organised and thorough in your work.   

    

Good at engaging with a variety of stakeholders across technical and non-technical disciplines, you will hold some skills/ability in either SQL or python (this is pretty important).   

    

What we can offer you.   

    

-          Company pension scheme    

-          Private medical insurance    

-          25 days holiday (increases with length of service)   

-          Life assurance   

-          Permanent health insurance    

-          WPP share options scheme    

-          Discretionary bonus scheme    

-          Free eyecare vouchers and money off glasses   

-          Extensive training and development    

-          Corporate gym memberships   

-          Cycle to work scheme   

-          Interest free travel loan   

-          Free breakfast (cereal and fruit)   

-          Smart shopper (online discount on a variety of products)   

    

Sounds good? We’d love to hear from you!   

    

    

About EssenceMediacom   

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.     

EssenceMediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people. EssenceMediacom is a place for us to grow our careers and expand our horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.     

    

   #LI-FG1 

   
   


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