Launch Manager

Product Strategy Troy, Michigan


Description

Launch Manager, Public Safety

Location: Troy, Michigan

About the Role

Tyler Technologies is seeking a Product Launch Manager to support the successful introduction of major products, capabilities, and features across our Public Safety portfolio.

This role sits at the intersection of Product, Sales, Marketing, Implementation, Support, and Operations and is responsible for ensuring the organization is ready to successfully take new capabilities to market.

A successful launch is more than releasing software. Our sales teams need to understand what we are selling and why it matters. Our implementation and support teams need to be prepared to deliver and support it. Our customers need a clear understanding of the value. And our internal teams need alignment on packaging, processes, timing, dependencies, and ownership.

The Product Launch Manager will bring those pieces together.

This is a highly cross-functional role for someone who is exceptionally organized, comfortable operating across organizational boundaries, and willing to drive work forward when there is no obvious single owner. We are looking for someone who identifies gaps early, creates clarity, establishes accountability, and relentlessly works toward organizational readiness.

What You’ll Do

Own Launch Readiness

Lead cross-functional readiness for major product launches, new modules, significant features, SaaS capabilities, and other strategic releases across Tyler’s Public Safety product portfolio.

Develop and manage repeatable launch plans that define key milestones, dependencies, owners, decisions, risks, and readiness criteria.

Establish clear launch gates and assess whether Product, Sales, Marketing, Implementation, Support, Training, and other operational teams are prepared for launch.

Identify readiness gaps early and drive teams toward resolution.

Coordinate Across the Organization

Serve as the central point of coordination between Product and the teams responsible for selling, delivering, implementing, and supporting new capabilities.

Partner closely with Product Management to understand the product, target customer, use cases, roadmap, release timing, dependencies, and customer value proposition.

Work with Sales and Sales Enablement to ensure teams understand what is launching, who should buy it, how it should be positioned, and what they need to successfully engage customers.

Coordinate with Product Marketing on positioning, messaging, launch communications, collateral, demonstrations, and market-facing materials.

Partner with Implementation, Support, Training, Customer Success, and operational leaders to ensure downstream teams are prepared before customer adoption begins.

Bring unresolved cross-functional issues to the right decision-makers and drive them toward resolution.

Build a Scalable Launch Discipline

Create and continuously improve a consistent launch framework that can be used across Public Safety product lines.

Develop launch playbooks, readiness checklists, templates, dashboards, and communication mechanisms that make launch status visible to leadership and participating teams.

Help distinguish between different levels of launches - from incremental feature introductions to major new products - and scale the launch process appropriately.

Create clear accountability for launch deliverables while avoiding unnecessary process or bureaucracy.

Capture lessons learned following launches and incorporate them into future launch practices.

Support Commercial Readiness

Ensure the organization is prepared not simply to release a product, but to successfully commercialize it.

Coordinate readiness around areas such as:

  • Sales positioning and enablement

  • Product demonstrations

  • Pricing and packaging readiness

  • Contracting and ordering processes

  • Internal and customer-facing documentation

  • Implementation and deployment readiness

  • Training

  • Support procedures

  • Customer communications

  • Early adopter or preview programs

  • Operational dependencies

  • Launch risks and escalation paths

Partner with stakeholders to track early launch performance, adoption, customer feedback, and operational issues and help transition launches into normal business operations.

What Success Looks Like

In this role, success means that major launches across Public Safety are intentional, coordinated, and operationally ready.

You will help create an environment where:

  • Sales teams know what is launching and are prepared to sell it.

  • Implementation and Support teams are prepared before customers begin adopting it.

  • Product teams have visibility into downstream launch dependencies.

  • Leadership has a clear view of launch readiness, risks, and decisions required.

  • Cross-functional issues are identified and resolved before they become launch problems.

  • Launches transition smoothly from product development into scalable commercialization and operations.

  • Tyler develops a repeatable launch capability that can scale across the Public Safety portfolio.

Qualifications

Required

  • Experience working in a SaaS software organization

  • Experience managing product launches, go-to-market programs, product operations, program management, commercialization, or similar cross-functional initiatives

  • Demonstrated ability to lead complex initiatives involving multiple teams and stakeholders

  • Strong organizational and program management skills with the ability to manage multiple launches and priorities simultaneously

  • Ability to translate complex product information into clear actions and requirements for different parts of an organization

  • Strong written and verbal communication skills, including experience communicating with senior leaders

  • Demonstrated ability to identify risks, dependencies, and organizational gaps before they become problems

  • Comfortable working in an environment where responsibilities may cross traditional functional boundaries

  • Bachelor's degree or equivalent relevant experience

Preferred

  • Experience launching enterprise or vertical-market SaaS products

  • Experience working with Sales, Product Management, Product Marketing, Implementation, Customer Success, and Support organizations

  • Experience supporting commercialization of new products, AI capabilities, cloud products, or major platform transitions

  • Experience building launch processes, operational playbooks, or organizational readiness programs

  • Experience in Public Safety, GovTech, or software serving state and local government customers

The Person We’re Looking For

This role requires more than strong project management.

We are looking for someone with a driver mentality - someone who sees ambiguity and creates structure, sees an unresolved dependency and finds an owner, and sees an approaching deadline and asks what could prevent the organization from being successful.

You should be comfortable asking difficult questions such as:

  • Are we actually ready to sell this?

  • Can we implement it successfully?

  • Does Support know how to handle it?

  • Do customers understand the value?

  • Are pricing, packaging, contracting, and ordering ready?

  • Are the right people trained?

  • What could cause this launch to fail?

  • Who needs to make the decision preventing us from moving forward?

The right person combines urgency with good judgment, can influence without direct authority, and knows when to create structure versus when to simply get the right people together and drive a decision.

Most importantly, you will help ensure that great products do not simply get released - they successfully make the transition from product development to customer and business impact.