MCN Careers

Description

About Weber Shandwick 
We are a leading full-service integrated communications and marketing services agency that 
delivers industry-defining work and next-generation solutions for brands, businesses, and 
organizations. In the Middle East, North Africa & Turkey (MENAT) region, we have a 
hyperconnected, award-winning network with a presence in 13 cities, including Abu Dhabi, 
Dubai, Riyadh, Kuwait, Doha, and Istanbul.
Our team comprises social media experts, digital specialists, creatives, strategists, analysts, and 
PR professionals who believe in the power of collaboration to deliver high-value, high-impact 
communications and business solutions for our clients. By welcoming outstanding and diverse 
talent to our team, we complement our sector expertise with specialisms such as content, content 
production, creative design, creative technology, digital platforms, influencer marketing, 
integrated media, media relations, social strategy and engagement, strategic planning, and video 
production.
We were named the PRovoke Global Agency of the Decade (2020), PRWeek Global Best 
Agency in Middle East (2023, 2020), PRCA MENA Large Consultancy of the Year (2023, 2022, 
2021), and PRCA MENA Digital Team of the Year (2023, 2022, 2021, 2020). We were also 
included on Ad Age’s Agency A-List in 2024 and 2020, in addition to the top 10 of Great Place 
to Work® UAE (2023).

What’s happening?
Join a highly creative multi-disciplined global communications agency for the amazing 
opportunity to work on some of the best brands in the world, draw on all the resources of a top 
global networked agency, and thrive in an entrepreneurial environment.

Who do we need?
We’re looking for an English copywriter/editor with proven skills in creating written content 
(both external and internal) for clients in various sectors and for diverse purposes. You must be a 
strong team player with excellent English writing and communication skills and possess an 
ability to translate client needs and develop them into content that meets the required objectives. 
You must be able to do effective online research looking for relevant, recent supporting data, and 
have a knack for quickly getting to the core of the main message. You must be able to scan 
through long documents and reports to extract what’s relevant and repurpose existing approved 
content by blending it with the latest data and news. Your work will directly impact the success 
of PR campaigns by driving engagement and delivering on KPIs.

What will you be doing?
Content planning and development:
• Develop content and generate ideas for content than can drive digital/social media and 
PR campaign success.
• Take a client brief or help prepare it to develop a range of content deliverables:
o Long-form – briefing documents (for media interviews, panel sessions, and 
fireside chats), Q&As, features, perspective pieces, bylines, keynote speeches
o Medium-form – press releases, bios, speaker session outlines, advertorials
o Short-form – ad hoc quotes for independent news features and social media posts, 
including thought leadership posts on LinkedIn
• Take a lead role to ensure that deadlines are met.
Industry and market knowledge:
• Maintain a strong understanding of the clients’ business and work to create a good 
knowledge of developments and trends affecting the clients’ industry.
Account team management:
• Contribute guidance and ideas for the account teams to implement and develop client 
work.

What do you need to apply for this role?
• 5+ years of experience, preferably with a reputed communications agency
• Strong English writing skills mandatory
• Well-rounded communication skills, a strong ability to write both short- and long-form 
conten