MCN Careers

Description

The Role: 

We are looking for a highly skilled and imaginative Bilingual Creative Copywriter to produce engaging and compelling content in English & Arabic. The successful candidate will play a pivotal role in developing creative concepts and crafting persuasive copy that resonates with target audiences across various channels and platforms. 

1. Content Creation: 

• Write clear, concise, and impactful copy for advertisements, marketing campaigns, social media, websites, and other promotional materials in English and Arabic
• Develop creative concepts and messaging strategies that effectively communicate the client's brand identity and marketing objectives.
• Adapt tone, style, and messaging to suit different cultural nuances and language preferences.

1. Translation and Localization: 

• Translate copy from English to Arabic and vice versa while maintaining accuracy, consistency, and cultural relevance.
• Localize content for target markets, ensuring that messaging resonates with local audiences and adheres to cultural sensitivities and linguistic conventions.

1. Collaboration: 

• Collaborate closely with creative teams, art directors, designers, and account managers to develop integrated marketing campaigns and ensure cohesive messaging across all channels.
• Participate in brainstorming sessions and contribute innovative ideas for campaign concepts, taglines, and storytelling.

1. Research and Strategy: 

• Conduct research to understand target audience demographics, preferences, and cultural influences, leveraging insights to inform content development strategies.
• Stay abreast of industry trends, emerging technologies, and best practices in advertising and marketing communications.

• Minimum of 4 to 6 years of experience as a copywriter in an advertising agency or creative environment.
• Exceptional proficiency in English and Arabic with demonstrated writing and translation skills.
• Strong creative thinking and storytelling abilities, with a portfolio showcasing a diverse range of writing styles and content formats.
• Social media savvy 
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Saudi national preferred