Senior Growth Product Manager

Products Remote, United States Mountain View, California or Remote, United States


Description

Senior Growth Product Manager

 

Egnyte Product team is seeking a Senior Product Manager to help drive the growth of our secure cloud platform. You will be responsible for accelerating customer adoption by developing and leading strategies and experiments that increase user engagement, feature adoption, retention and value maximization. You have a technical background and will work closely with other product managers, product marketing, and data analysts to understand usage patterns, develop self-serve product trials, in-product promotions, and product demos to optimize adoption, increase upsell and consumption.

 

Key Responsibilities

  • Understanding of the key differentiations, capabilities, competitive landscape and customer values of the Egnyte Platform in order to develop product growth strategies that accelerate adoption and increase usage
  • Work closely with product, UX design, and engineering teams to implement self-service features, campaigns, and messaging that drive usage growth and stickiness
  • Partner with product marketing team to develop and execute campaigns to drive up-sell and cross-sell
  • Drive Egnyte Platform usage growth and stickiness and accelerate customer on-boarding, with the aid of existing or newly defined analytics on usage patterns, customer input and competitive analysis
  • Create in-product promotions and industry specific trials that help accelerate trial to buy conversion and improve new customer on-boarding
  • Work with product managers, UX designers and engineers to design A/B experiments with data-driven hypotheses to identify new audience and other growth opportunities
  • Partner with and support sales and customer success teams by equipping them to discuss product capabilities, differentiations and technical solutions with customers

Qualifications

  • BA/BS in Engineering, Computer Science or other technical fields
  • 3+ years of experience in product management, product marketing or product-led growth
  • Data driven with a technical background with an understanding of cloud technologies, compliances, and content collaboration solutions
  • Ability to create persona-based content for in product promotions targeted at product users, senior technical decision makers and executives
  • Experience with tools that accelerate product adoption, customer loyalty and product stickiness such as Pendo, Mixpanel, and Google Analytics
  • Excellent written and verbal communication skills, and the ability to produce stellar writing under tight deadlines