Campaign Operations Manager
Description
- Develop, execute and report on Marketo and Salesforce Campaigns for numerous Marketing Channels such as Content Syndication, Virtual Events, Physical Events, Webinars, Email Sends, Nurture, etc.
- Advanced understanding of Marketing Channels and how they align with overall Scoring and Lifecycle within Marketo and Salesforce.
- Collaborate closely with cross-functional teams to execute targeted marketing campaigns that engage our global audience. Ensuring alignment of expectations and deadlines.
- Review campaigns for quality assurance before launch/execution and own all aspects of project management through Asana.
- Assist with troubleshooting in relation to Marketo lead flow, campaign structure or system performance.
- Oversee the creation and maintenance of detailed documentation for campaign processes and Marketo program builds.
- Agent of best practice building and optimization within Marketo and Salesforce.
- Travel to engage in monthly to bi-monthly on-site office meetings for team building.
- Adobe Certified Expert - Marketo Engaged Business Practitioner.
- Familiarity with technologies such as email creation platforms (Stensul), webinar platforms (Zoom Webinar), chatbots (Drift), email verification tools (StrikeIron), virtual event platforms (Zoom Events), and CRM (Salesforce).
- Basic HTML knowledge for Marketo Landing Page and Email builds is a plus.
- Ability to work a shifted schedule, overlapping with U.S. working hours.
- Demonstrated ability to work effectively in a collaborative team setting and manage projects with a global scope.
- Strong analytical skills and a detail-oriented mindset, with a focus on implementing the most effective solutions rather than the simplest.
- A track record of successful Marketo program/campaign builds and a deep understanding of digital marketing principles.
- Proven experience (3+ Years) in campaign operations, specifically with hands-on expertise in Marketo, Salesforce, and Asana.
- High level of proficiency with MS Office Suite and Google Applications.
- Minimum Bachelor’s degree in Any Stream. Marketing/Technology qualifications are advantageous.
- Excellent written and verbal communication skills
- Competitive salaries
- Medical insurance and healthcare benefits for you and your family
- Fully paid premiums for life insurance
- Flexible hours and PTO
- Mental wellness platform subscription
- Gym reimbursement
Equal Employment Opportunity
At Egnyte, we celebrate our unique differences and thrive on our diversity for our employees, our products, our customers, our investors, and our communities. Our global Egnyte Employee Communities (EECs) support representation and inclusion across our diverse workplace. Egnyters are encouraged to bring their whole selves to work and to appreciate the many differences that collectively make Egnyte a higher-performing company and a great place to be.
Any employees with questions or concerns about equal employment opportunities in the workplace are encouraged to bring these issues to the attention of [email protected]. Egnyte will not allow any form of retaliation against employees who raise issues of equal employment opportunity. If employees feel they have been subjected to any such retaliation, they should contact [email protected]. To ensure the workplace is free of artificial barriers, violation of this policy including any improper retaliatory conduct will lead to discipline, up to and including discharge. All employees must cooperate with all investigations conducted pursuant to this policy.