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Wet Senior Brand Manager France
Description
What we offer
We are looking for a Senior Brand Manager for the French Marketing team based in
our Paris Office at Issy Les Moulineaux. Reporting to the Marketing Manager,
you will join a multicultural team. The Senior Brand Manager will be accountable for the
development and implementation of the marketing strategy for the wet range of
products of Affinity, with the main aim to increase market share in this segment, offer
an improved consumer experience and drive the company’s growth within France.
What you will do
● Monitor the performance of your portfolio (sell in, sell out, consumer data,
consumer research) and competitors to find potential business opportunities.
● Development of the annual marketing plans in line with global strategy and
financial objectives.
● Ensure excellence in execution of the marketing plan in the market place and
monitor performance of the plans: new launches, media; digital media
activation, POS / promo activity
● P&L ownership: follow up and control
● Build strong, trusted relationships with the key stakeholders Global mkt, Digital,
Sales, Trade, supply chain and FP&A teams to ensure a productive teamwork
● Hybrid work organization: 3 days office + 2 days home office
What we are looking for
● 5 years of experience in Marketing Department within pet food industry,
● University Degree on Business/Marketing/ Communication / Business School or similar
● Experience in marketing through all leverages: product development, media
activation plans….
● Ability to analyse and interpret performance management data and make
recommendations to optimize the effectiveness of the marketing activities
● Good organizational skills. Experience of working and delivering multiple
projects
● Leadership & Energy to implement new projects, team spirit.
● French & Fluent English required. Other languages such as Spanish or Italian can be a +.
What we offer
- Hybrid working model
- Flexible working hours
- Affinity University platform:
- Professional development opportunities to employees at different stages of their careers, acknowledging diverse career paths.
- Pet-friendly office
- Celebrations & Fun
We cultivate an inclusive culture that celebrates diversity. We firmly believe that embracing various perspectives is integral to our company’s success and the strength of our team. That’s why we are committed to providing equal opportunities for all.
Our Company
Affinity Petcare is more than an international petfood company. For over 60 years, we have been dedicated to nourishing healthy bonds between dogs, cats and people to make the world a better place.
We are very proud of our innovative brands which include: Ultima, Advance, Brekkies, Nature’s Variety, Nature’s Menu, Natural Trainer, Libra and more. Currently, we are over 1,200 professionals working for this purpose from Barcelona, Paris, Milan, and Snetterton, as well as 4 production sites through which we supply the 70+ countries where our brands have a presence.
So, what are you waiting for? Join our team to leave your footprint!
Want to know more about us?
Follow us on LinkedIn to get the newest updates and job opportunities. You can also follow us on Instagram to learn more about life at Affinity and hear from our team.
