Account Executive (IGN)

Sales New York, New York Remote - New York


Position at IGN

About Us:

IGN Entertainment is the leading Internet media company focused on video games and entertainment. IGN reaches more than 360 million monthly users around the world, and is followed by more than 58MM social and YouTube followers. IGN also publishes daily content on 36 platforms including TikTok, Twitter, Facebook, Instagram and Snapchat Discover. Established in 1996, IGN is headquartered in Los Angeles, with offices in New York and London. IGN content is localized in 20 languages and 110 countries and hosted on websites and native applications on mobile, connected TV, and Xbox and PlayStation platforms.

Job Summary:

Love making connections, working with people, and a fast paced environment? Come join IGN as an Account Executive - we are looking for someone to join our sales team who loves planning, putting together exciting campaigns, and collaborating internally to deliver results.
With this role, we are looking for a responsible, self-motivated account executive who wants to make an immediate impact as part of a high functioning sales team. In this role, you’ll support the National Sales Manager to help meet quarterly revenue goals – focusing on the consumer brand accounts at the client and agency level. The role will also be responsible for mentoring and managing the team’s Sales Coordinator to make sure campaigns are properly set up, delivering, and exceeding our advertisers’ campaign goals.
This Account Executive will work a hybrid schedule in NYC and be in the office 3 days/ week (Tuesday-Thursday). 

Job Duties:

  • The Account Executive is responsible for aiding the National Sales Manager with sales planning - everything from building media plans (excel), RFP response decks and campaign wrap up decks.
  • Support your National Sales Manager/Director to help hit or exceed quarterly and annual revenue goals.
  • Responsible for mentoring and managing the team’s Sales Coordinator – ensuring that all campaigns are properly set up for success based on the specific performance metrics. In doing so, the Account Executive will work closely with the Coordinator and other internal departments to analyze the active campaigns and make any optimizations to deliver the highest performing campaign.
  • Throughout the campaign, the Account Executive will act as the key point-person for all agency/client communications. As the campaign is running, the Account Executive will demonstrate their analytical skills to upsell, find incremental revenue or help the National Sales Manager with future renewal business.
  • Post campaign, the Account Executive will be responsible for creating compelling wrap-up presentations, which includes key takeaways for the agency/client.
  • Play an active role in RFP submissions - for example: participating in brainstorms with the Creative Solutions group and crafting proposal decks to position IGN media capabilities in the marketplace.
  • Act as a trusted resource for your partners by recommending and putting together proposals that meet their marketing objectives and needs.
  • Effectively communicate, author presentations/proposals, and demonstrate value of IGN to partners.
  • Work with the team’s National Sales Manager to sell multi-platform solutions including: Desktop/Mobile Display/Video Ads, Native Apps, OTT, YouTube, Facebook, Snapchat, Twitter, Instagram, Data & Programmatic.
  • Provide comprehensive marketing campaign recommendations using integrated sponsorships, digital video, social and efficiency media tactics.
  • Work with the National Sales Manager to track and manage RFP pipeline, pending, and booked business and be able to speak to the current volume of team revenue.
  • Ability to adapt quickly and evolve with the ever changing digital landscape, including learning how to sell and position new products and platforms.
  • Ability to work cross functionally with departments and key collaborators internally and externally.
  • Ability to work efficiently and effectively under tight deadlines, while managing multiple projects simultaneously.
  • Act as an expert in the gaming and entertainment space by staying current with industry trends.
  • Serve as the mentor and supervisor for Sales Coordinators and oversee post-sale campaign management and execution.

Job Qualifications:

  • Bachelor’s degree or equivalent work experience
  • 2+ years of digital media experience
  • Previous sales or agency experience is preferred
  • Excellent written, presentation and oral communication skills
  • Ability to listen, adapt, and think quickly on your feet
  • Excellent relationship-building skills
  • Proficiency with Microsoft Office, Word, Excel, PPT
  • Ability to analyze data and use research tools (Google Analytics, Comscore, etc.)
  • Ability to learn internal operating systems quickly with training (Adforce1, Salesforce, Trello, Google Analytics, etc.)

Our Culture and Values:

At IGN, we believe diversity stimulates creativity, promotes the exchange of new ideas, and enriches our personal and professional lives. We are committed to championing diversity in all that we do, weaving fairness and equity into the fabric of our organization, and achieving a safe, welcoming, inclusive, and antiracist culture where everyone belongs and everyone can thrive.
Here’s the good stuff about us…
  • You’ll make an impact. We reach 360MM monthly unique users. We’re big time, but we’re not afraid to give you real opportunities to be epic and make a difference immediately.
  • We’ve got a big presence, but a small team.
  • We have fun. It’s all about games and games are fun. Anyone can offer a casual work environment, flexible hours, and benefits. We can offer that and a place where you can squad up with your coworkers in the arcade/game room.
  • We’re passionate about what we do. IGN employees understand our users, because they are our users. We have a personal interest in providing the best possible product.
Ziff Davis Gaming offers competitive salaries in addition to robust health and wellness focused benefits including medical, dental, vision, life and disability benefits; Flexible Spending accounts, 401(k) with company match, an Employee Stock Purchase Plan, Pregnancy and Parental leave, Family Planning Support via Maven, Flexible Time Off, Volunteer Time Off, Fitness Reimbursement as well as employee-focused engagement and education programs, including Employee Resource Groups and company-sponsored events. If you’re seeking a dynamic work environment where you can see the direct impact of your performance, then IGN is the place for you.
Ziff Davis is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive and equitable environment for all employees. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Note: Disclosure as required by NYCHRL, the base salary range for this role when being performed in the City of New York is $60,000 -$62,000. Compensation for this business unit specific role is based on a variety of factors including experience, scope of the role, capabilities to perform the role, as well as business & company performance.