Director of Marketing, Ramsey Education

Marketing Nashville, Tennessee


Description

Onsite work only: Franklin, Tennessee - Flex Hours Options Available 
Relocation Assistance Available
       
Product You’ll Focus On: Ramsey Education - Over half of teens associate money with stress and worry. But this team is here to help teachers change that! Our Foundations in Personal Finance curriculum uses a dynamic learning experience to teach middle school, high school and college students how to avoid debt, budget intentionally, invest, and build wealth. It’s impacted over 7 million students nationwide and over 50% of High Schools have taught Foundations. This is more than a curriculum. It’s hope for the future.
 
Team You’ll Grow With: 135+ person Marketing team
 
What Winning Looks Like:        
  • You set the vision for marketing in this business and partner with the leadership team.  
  • You are the owner of developing, implementing, and overseeing a winning marketing strategy and plan for Ramsey Education.
  • You lead cross-functional marketing teams and are responsible for developing critical thinking and continuously growing the marketing discipline in this business.   
  • Proactively seek input and opportunities for collaboration with stakeholders, marketing leaders, and business units. 
  • Participate in quarterly and annual revenue projections based on planned marketing activity.  
  • Actively manage the Ramsey Education marketing budget, making projections and adjustments for monthly revenue goals. 
  • Review performance analysis of marketing/campaign/messaging, identify what's working, what's not and WHY accurately, and make quick decisions to pivot when needed. 
  • Marketing performance monitoring + adjusting (campaigns, YoY, trends) by utilizing Google Analytics/GA and other data reporting platforms. 
  • Lead by example in setting expectations for excellence in the ordinary, collaboration, accountability, and professional growth.
The Skills Needed to Win:       
  • Expertise in K12 Education Marketing is required  
  • Must have a working knowledge of the curriculum adoptions process  
  • 5+ years of Marketing experience in a leadership and/or team building role   
  • At ease with a heavily data driven business
$91,800 - $140,000/year* + profit sharing + benefits
*Range depends on level of skill and overall experience.
      
It's a calling, and we're on a mission to change lives. Join the crusade!
       
EOE, including disability/vets