Marketing Technology Specialist
Description
Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride
ourselves on being mission-focused on helping to grow a brand built on accuracy and
integrity. We care deeply about our products and our customers. We’re more than just a
company: We help millions of consumers make more-informed decisions every day. We
know that our teammates are our most valuable assets, and we value a balanced life
while tackling challenging projects in a fast-paced environment.
At CARFAX, we believe in the power of teamwork and value in-person interactions so that
we can collaborate and thrive together. This position will require 3 days a week in office
subject to change with future business needs.
The Marketing Technology Specialist will own the technical delivery and health of
B2B marketing systems and integrations across CARFAX’s Dealer, Service, Banking,
and Police teams. This role reports into the CARFAX Enterprise Services team and
helps bridge marketing and sales demands with technology solutions to improve
automation, deliverability, and legal compliance for email and SMS communications.
What you’ll be doing:
• Own marketing automation systems: configuration, monitoring, incident
response, and platform health for B2B campaigns.
• Manage integrations between marketing platforms and Salesforce — design,
implement, and maintain data flows and APIs.
• Design and operate SMS automations, leading A2P 10DLC and TCPA
compliance and campaign registrations.
• Drive email deliverability best practices and troubleshooting (ISP feedback,
DKIM/SPF/DMARC alignment, bounce/reputation management).
• Identify and implement marketing technology improvements: evaluate vendors,
run pilots, and integrate best-of-breed solutions.
• Partner with Tech & Ops teams to execute digital communication strategies and
ensure data integrity.
• Document processes, enable marketing teams with training and technical
guidance
What we’re looking for:
• 5+ years’ experience in a marketing-technology role supporting B2B functions.
• Hands-on experience with email marketing platforms and deliverability practices.
• Experience with Salesforce (implementation or admin-level use).
• Practical knowledge of SMS campaign setup, A2P 10DLC registration, and TCPA
compliance.
• Strong problem-solving, organization, and communication skills; ability to
manage competing priorities.
• Self-starter who can execute with minimal supervision.
Preferred qualifications:
• Marketo certification.
• Salesforce Administrator certification.
• Administrative experience with Twilio (or similar SMS platform).
• Experience working in SCRUM/Agile teams.
• Bachelor’s degree in marketing, computer science, or related field
- Competitive compensation, benefits and generous time-off policies
- 4-Day summer work weeks and a winter holiday break
- 401(k) / DCPP matching
- Annual bonus program
- Casual, dog-friendly, and innovative office spaces
- 10X Virginia Business Best Places to Work
- 9X Washingtonian Great Places to Work
- 10X Washington Post Top Workplace
- 3X St. Louis Post-Dispatch Best Places to Work
About CARFAX and S&P Global Mobility
S&P Global has recently announced the intent to separate our Mobility Segment into a standalone public company.
CARFAX, part of S&P Global Mobility, helps millions of people every day confidently shop, buy, service and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, CARFAX Car Care, CARFAX History-Based Value and the flagship CARFAX® Vehicle History Report™ to consumers and the automotive industry. CARFAX owns the world’s largest vehicle history database and is nationally recognized as a top workplace by The Washington Post and Glassdoor.com. Shop, Buy, Service, Sell – Show me the CARFAX™. S&P Global Mobility is a division of S&P Global (NYSE: SPGI). S&P Global is the world’s foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets.
US Equal Opportunity Employer Statement: CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.
Canadian Equal Opportunity Employer Statement: CARFAX Canada is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law.
We’re committed to providing accommodations by request for candidates taking part in all aspects of the recruitment and selection process. For a confidential inquiry or to request an accommodation, please contact your recruiter or email [email protected].