Associate, Performance Media
Description
Total Wine & More is seeking an Associate, Performance Media, to join our growing Marketing team in our Bethesda, MD office. As the Associate, Performance Media, you will develop and execute Display advertising strategies to drive performance, leveraging data-driven audience targeting, media optimization, and creative coordination. This position will assist in advertising projects between agencies and internal teams. Projects you will work on include ad copy, campaign coordination across affiliate, CTV/OLV, display and paid social channels and reporting. This position will report to the Director of Performance Marketing and will support the Performance Marketing team as new opportunities for career growth and development arise.
You will
- Coordinate CTV/OLV, paid social and display advertising assets including ads, items, promotions, tracking, etc. to other teams, agencies and platforms
- Coordinate campaigns with affiliate partners including platform and social creators
- Update and maintain store listings across various platforms
- Monitor KPIs (CTR, ROAS, CPA, social media comments/engagements etc.) and proactively suggest ideas to improve performance.
- Help build weekly and monthly performance reports using data from platforms like Adobe Analytics, Platforms, Looker Studio, or Excel, etc.
You will come with
- Bachelor's degree in marketing, Business, or related field preferred
- 1+ years of experience in marketing required
- 2+ years of experience in performance marketing, with a focus in paid social or affiliate marketing preferred
- Strong analytical skills and familiarity with reporting tools like Google Analytics, Adobe Analytics, or similar
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners
- Creative mindset with a keen eye for design and messaging
- Strong project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines
- Ability to work cross-functionally with creative, analytics, and broader marketing teams
- Proficiency in MS Excel, PowerPoint, and Word
- Proven ability to collaborate with creative teams to develop compelling and effective advertising
- Superb attention to detail
We offer
- Paid Time Off (PTO)
- Generous store discounts
- Health care plans (medical, prescription, dental, vision)
- 401(k), HSA, FSA, Pre-tax commuter benefits
- Disability & life insurance coverage
- Paid parental leave
- Pet insurance
- Critical illness and accident insurance
- Discounted home and auto insurance
- College tuition assistance
- Career development & product training
- Consumer classes
- & More!
Grow with us
Total Wine & More is the country's largest independent retailer of fine wine, beer and spirits, and we continue to grow our footprint year over year. Total Wine offers exciting and unique career opportunities across the country and in our corporate office. Our strength is our people. We have a commitment to training and career growth, all in an environment that values new ideas and teamwork. If you share our entrepreneurial spirit and a passion for providing best-in-class customer experience, take a moment to apply or learn more at www.TotalWine.com/About-Us/Careers!
Total Wine & More considers several factors when establishing compensation. Estimated salaries determined by third parties have not been validated by Total Wine & More. The exempt min to mid compensation range for this position is $42,900 - $88,000. Compensation may vary based on a number of factors including, but not limited to, market location, job-related knowledge, skills and/or experience. Total Wine & More considers several factors when establishing compensation. Estimated salaries determined by third parties have not been validated by Total Wine & More.
Total Wine & More is an equal opportunity employer and all qualified applicants will receive consideration for employment without discrimination based on race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. Total Wine & More makes reasonable accommodations during all aspects of the employment process, including during the interview process. Total Wine & More is a Drug Free Workplace.
The information provided above indicates the general nature and level of work required of the position and is not a comprehensive list of all responsibilities or qualifications. Benefits list is only a highlight of some of the benefits offered to team members; eligibility for certain benefits apply.
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