Marketing Operations & Programs Manager
Description
Impact is a leading national managed services provider, specializing in: IT & Cloud, Cybersecurity, Digital Transformation & AI, Integrated Marketing, and Print & Document Management. Our partnerships are defined by thoughtful business strategy, solutions architecture, technology deployment, and ongoing support –with a driving focus to bring enterprise-level resources to the SMB and midmarket. We are committed to customer-centric excellence, delivering tailored solutions that enhance client value and drive sustainable growth. Join our team of experts and be part of an innovative culture that puts customers at the heart of everything we do.
Overview
The Marketing Operations & Programs Manager plays a critical role in enabling the marketing organization to execute with precision, consistency, and efficiency. This role ensures smooth operational performance across marketing programs by managing the marketing tech stack, orchestrating cross-functional workflows, tracking budget and vendor spend, overseeing company store platform and programs, our project management platform, and implementing processes that drive accountability and measurable outcomes. This is a highly visible, hands-on role suited for someone who thrives in dynamic environments, loves systems and structure, and excels at coordinating people, timelines, and programs across multiple workstreams.
Responsibilities
- Marketing Operations & Systems
- Own the marketing project management platform (Wrike, Monday.com, Asana, Workfront, or similar) — build workflows, dashboards, templates, automations, intake forms, and reporting views.
- Maintain and optimize marketing systems and integrations to enable seamless execution, visibility, and reporting.
- Manage system access, governance, documentation, and user training across the marketing organization.
- Identify gaps in workflows and implement process improvements to increase operational efficiency.
- Company Store & Program Management
- Serve as primary point of contact and program lead for the company store vendor, overseeing day-to-day operations, inventory, fulfillment, and user experience.
- Manage all related programs including internal recognition, employee gifting, customer gifting, event giveaways, and incentive-based gamification programs.
- Coordinate with Finance and HR to align budgets, approvals, and tax compliance related to store purchases and employee recognition programs.
- Partner with Marketing, Sales, and HR teams to ensure store offerings align with current brand guidelines, campaign launches, and seasonal initiatives.
- Track program performance metrics (usage, redemption rates, satisfaction, cost per participant) and identify opportunities for optimization or expansion.
- Oversee vendor contract, pricing negotiations, SLAs, and quarterly business reviews to ensure value realization and service quality.
- Implement dashboards and reporting to provide leadership visibility into spend, utilization, and program ROI.
- Vendor & Tech Stack Management
- Own contracts, renewals, pricing negotiations, vendor relationships, and ongoing performance evaluation across the marketing tech ecosystem.
- Track system usage, value realization, and optimization opportunities.
- Support new platform evaluations and onboarding when necessary.
- Project & Program Management
- Collect briefs, clarify project scope, timeline, milestones, and deliverables.
- Set up project workflows, assign owners, and ensure cross-functional alignment.
- Hold teams accountable to deadlines, quality standards, and engagement expectations.
- Track resource utilization and optimization.
- Facilitate weekly/bi-weekly project reviews to monitor progress, identify blockers, and re-prioritize as needed.
- Budget & Financial Tracking
- Track marketing budget allocation, vendor spend, forecast vs. actuals, and financial adherence.
- Surface optimization or consolidation recommendations quarterly.
- Partner with Finance to ensure clean invoicing, coding, and reporting.
- Performance Reporting & Insights
- Build and manage dashboards and performance scorecards for leadership visibility.
- Track KPIs across programs, campaigns, and operational outcomes.
- Compile monthly and quarterly summaries to inform planning and continuous improvement.
Things We Are Looking For
- BS or BA in marketing or related field.
- 4+ years of experience in Marketing Operations, Program Management, Project Management, or similar role.
- Hands-on experience building, administering, and optimizing project management platforms (Wrike, Monday.com, Asana, or Workfront required) including dashboards.
- PowerBI experience in dashboard builds a PLUS.
- Strong understanding of marketing workflows and campaign execution processes.
- Experience managing vendor relationships, contract renewals, and SaaS licenses.
- Demonstrated ability to manage budgets, track spend and forecast resource allocation.
- Excellent organization, time management, and follow-through — disciplined in handling multiple priorities simultaneously.
- Clear, confident communicator with strong facilitation and relationship-building skills.
- Comfort working in fast-paced, evolving environments with tight deadlines and shifting priorities.
Why Join Us?
Our purpose is people. We empower them to innovate, grow, and succeed. That's how we change the world – one person, one company, one community at a time.
At the heart of everything we do are our core values, which guide how we work, grow, and succeed together:
- Innovation: We embrace change because innovation lives outside the comfort zone.
- Passion: We are driven by purpose, fueled by passion, and obsessed with making an impact.
- Honesty: We are fiercely transparent and consistently honest.
- Fun: We fuel work with fun, knowing life's too short for boring.
- Low Ego: We champion ideas over titles, because brilliance knows no rank.
- One Team: We win as a team, we lose as a team, we are one team.
Benefits
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At Impact, compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current salary range is $100,000-$120,000.
#LI-Onsite
- Up to 20 days of PTO
- Up to 7 Paid Sick Days
- 12+ paid holidays
- Paid Parental Leave
- Comprehensive Health, Disability Life, Dental and Vision Plans
- 401(K) & retirement plans
- Tenure incentives at 5- (Tiffany & Co. Gift Card), 10- (Rolex), and 20- ($20,000 check) year marks
- Continued education reimbursement
- On-going training & development opportunities
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At Impact, compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current salary range is $100,000-$120,000.
Join us at Impact, where your ideas matter, your growth is supported, and your work creates real change. Let’s build something incredible together!
#LI-Onsite