Senior Manager, Biddable

Programmatic, Biddable, Paid Media & SEO Hong Kong, Hong Kong Requisition ID:40162


Description

Position at GroupM Nexus

Overview of job 
The GroupM Nexus team adopt a collaborative and customer-centric approach in delivering high value and innovative solutions for our Agencies’ and Agencies’ clients, including the activation and execution of dynamic media campaigns. We are currently looking for a Senior Manager, Biddable to join us. 

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role
This role reports to Performance Director.

3 best things about the job: 
  1. Leadership and Mentorship: Lead and mentor a team of talented biddable media professionals, fostering their growth and development.
  2. Strategic Impact: Develop and execute high-impact biddable media strategies for top-tier clients, driving business results and exceeding expectations.
  3. Innovation and Expertise: Stay at the forefront of the ever-evolving biddable landscape, leading the implementation of new technologies and best practices within the Center of Excellence.
In this role, your goals will be:
In 3 months:
 
  • Team Leadership: Establish a clear vision and direction for the biddable team, ensuring alignment with overall GroupM objectives.
  • Client Management: Build strong relationships with key client stakeholders, understanding their needs and developing tailored biddable solutions.
  • Performance Optimization: Analyze campaign performance data, identify trends and insights, and develop actionable recommendations to optimize campaigns and exceed client goals.
  • Process Improvement: Evaluate and refine existing processes to enhance efficiency and ensure compliance with GroupM policies and procedures.
In 6 months: 
  • Strategic Planning: Develop and implement comprehensive biddable media strategies for a portfolio of local and regional brands across diverse industries.
  • Team Development: Mentor and coach team members, providing guidance and support to enhance their skills and expertise.
  • Cross-Functional Collaboration: Foster a collaborative environment, facilitating knowledge sharing and teamwork across different functional areas.
  • Innovation Champion: Identify and implement new biddable technologies and best practices, ensuring GroupM remains a leader in the field.
In 12 months: 
  • Thought Leadership: Establish yourself as a subject matter expert in biddable media, contributing to industry award and conferences.
  • Client Growth: Identify and pursue new business opportunities, expanding GroupM's client base and revenue streams.
  • Talent Management: Attract, develop, and retain top talent within the biddable team, ensuring a high-performing and motivated workforce.
  • Strategic Partnerships: Build and maintain strong relationships with key biddable platforms and vendors, leveraging partnerships for mutual benefit.

What your day job looks like at GroupM Nexus: 
We are seeking a world-class practitioner to lead our performance product for our large global and multi-national clients that we service from Hong Kong. Although the focus will be on Performance, this candidate is expected to have worked with both brand and performance clients. They will have a high level of experience across global, regional and local digital platforms and be able to lead discussions from planning/insights through to implementation and reporting.

You will be expected to work closely with client leads and our analytics & innovation specialists to provide end-to-end solutions for clients.
  
  
Minimum qualifications: 
  • 6 years of extensive experience in biddable media strategy and execution, including, but not limited to, paid search, social media, and programmatic advertising.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects and priorities effectively.
  • Strong analytical and problem-solving skills
  • Strong leadership skills, including the ability to motivate, delegate, and provide constructive feedback.
  • Passion for innovation and a desire to stay ahead of industry trends.
  • Fluent in spoken and written English and Cantonese 

 

More about GroupM Nexus 
GroupM Nexus is the industry’s largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM’s agencies and clients. With the most platform accreditations in the industry combined with proprietary technology, media, and solutions, and a culture of continuous innovation and scaled partnerships, GroupM Nexus consistently sets new benchmarks for effectiveness and efficiency across all forms of media to drive growth for the world’s leading advertisers. 
Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - 
https://www.linkedin.com/company/groupm 
 

About Hong Kong 
Hong Kong SAR’s small yet highly dynamic and efficient media market allows us to operate with agility. Its internet and digital penetration continues to grow year-on-year, and has the highest smartphone penetration in Asia Pacific at 87%, while tablet ownership clocks in at 57%. Hong Kong SAR’s digital market boasts a healthy mix of local, regional and global players, providing new opportunities in the media space.

If you want a future in media and communications, and believe in Hong Kong SAR’s belief of “work hard, play hard”, there is clearly no place more vibrant, challenging and exciting than Hong Kong SAR, where opportunities for you to innovate and grow are unparalleled.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
 
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