Biddable Social, Executive
Description
GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Biddable Social Executive to join us.
In this role, you will handle all Paid Search for various clients of GroupM. You will be responsible for ensuring end to end campaign management and implementation.
Reporting of the role
This role reports to Biddable Social Manager
3 best things about the job:
- Get to work in a truly integrated team handling 360 aspects for a brand
- Will work closely with the leading publishers such as Google & Facebook
- Will be exposed to Programmatic
Measures of success –
In three months:
- Understood the complete biddable media scenario on client’s business, e.g. Search, Facebook, etc.
- Handled day to day tasks / requirement effectively
In six months:
- Optimized implementation in all biddable media platforms
- Recommended and implemented best practice
- Explored and executed an innovation in one of the biddable media platforms
In 12 months:
- Exceed client expectations in terms of biddable media implementation
- Create a road-map for the next year.
Responsibilities of the role:
- To be the custodian of your client's advertising presence on social platforms & the go-to-person on matters social.
- You will become an advocate of your wider team's work and a trusted client partner by attend briefings and strategy sessions, building social ads designed to deliver business value and client KPIs.
- You'll become a trusted client partner with your inherent knowledge of their business and how social can elevate brand and direct response messaging/outcomes based on their needs.
- Keep your client leads up to date on social best practices - content, platforms, and tools within the paid social ecosystem.
- Measure, analyse, strategize and report.
- Participate in workshops, training sessions and team building events.
What you will need:
- 1 years’ experience in paid activation is ideal; social and search (YouTube) accepted
- Shows the ability to understand and adapt to different brands and their industries
- Excel and analytical skills preferred
- A desire to learn
- A keen eye for detail