Director of Marketing, Ramsey Education
Description
Onsite Work Only: Franklin, Tennessee - Flex Hours Options Available
Relocation Assistance Available
Product You’ll Focus On: Ramsey Education - Over half of teens associate money with stress and worry. But this team is here to help teachers change that! Our Foundations in Personal Finance curriculum uses a dynamic learning experience to teach middle school, high school and college students how to avoid debt, budget intentionally, invest, and build wealth. It’s impacted over 7 million students nationwide and over 50% of High Schools have taught Foundations. This is more than a curriculum. It’s hope for the future.
Team You’ll Grow With: 135+ person Marketing team
What Winning Looks Like:
- You set the vision for marketing in this business and partner with the leadership team.
- You are the owner of developing, implementing, and overseeing a winning marketing strategy and plan for Ramsey Education.
- You lead cross-functional marketing teams and are responsible for developing critical thinking and continuously growing the marketing discipline in this business.
- Proactively seek input and opportunities for collaboration with stakeholders, marketing leaders, and business units
- Participate in quarterly and annual revenue projections based on planned marketing activity
- Actively manage the Ramsey Education marketing budget, making projections and adjustments for monthly revenue goals
- Review performance analysis of marketing/campaign/messaging, identify what's working, what's not and WHY accurately, and make quick decisions to pivot when needed
- Marketing performance monitoring + adjusting (campaigns, YoY, trends) by utilizing Google Analytics/GA and other data reporting platforms
- Lead by example in setting expectations for excellence in the ordinary, collaboration, accountability, and professional growth
Skills Needed to Win:
- Expertise in K12 Education Marketing is required
- Must have a working knowledge of the curriculum adoptions process
- 5+ years of Marketing experience in a leadership and/or team building role
- At ease with a heavily data driven business
$91,800 - $140,000/year* + profit sharing + benefits
*Range depends on level of skill and overall experience
It's a calling, and we're on a mission to change lives. Join the crusade!
EOE, including disability/vets