Digital Content Strategist

Digital Strategist Colombia


At Cafeto, our greatness is achieved by the sum of our parts. We hire talented and ambitious people that volunteer their best every single day. We are inspired by our customers and being a leader in a booming industry that is regularly a trending topic. In addition to offering rewarding work and a career path gated only by an individual’s personal goals, we provide a work environment that is fun and cares for each employee. At Cafeto Software, we are always looking to strengthen our organization by adding the best available talent to our staff, and we’re seeking a Digital Content Strategist.

The development and creation of high quality content for multiple digital platforms is overseen by the digital content strategist in order to strategically distribute this content and create a favorable brand perception.
Our ideal candidate should have:

  • Studies in marketing, advertising, Communication or a similar degree
  • 2+ years of experience working in B2B, IT companies, IT industries, In-house Marketing Strategies or Content Marketing.
Duties and Responsibilities:
  • Know and engage with our buyer persona. 
  • Create content that will reach out to our buyer persona, research and analyze their funnel stage 
  • Create content distribution strategies 
  • Measure the results of the different applied strategies
Proven Skills: 
  • Written and verbal communication skills in both Spanish and English ( level C1 or higher)
  • Solid understanding of new digital tools.
  • Understanding of web analytics.
  • Possess broad knowledge of best digital practices
  • Wordpress knowledge 
  • Google Analytics understanding 
  • CRM knowledge 

Why working at Cafeto: 

  • We value diversity, respect for the individual and integrity
  • Everyone's empowered to work autonomously
  • You will have a direction, an individual career path for you
  • More than work, we are passionate about growing. More than colleagues, we are friends

We have some great Perks & Benefits for you! 

  • Flexible work hours—structure your work schedule, so it works for you, keeping your team and partner needs in mind. 
  • Health insurance. 
  • Semi-personalized English classes, according to your level. 
  • Days off on your birthday and in case of moving. 
  • Great salary and paid vacations.