Racepoint Global is hiring a Client Executive to join their B2B technology practice. Ideal candidates will have some experience working in a busy PR agency, must have a genuine interest in tech and fantastic writing skills to bring our clients' products to life.
Our Client Executives are results-generators. They build and demonstrate their knowledge of media influencers – covering print, broadcast, digital and social – including journalists, bloggers, publications, social networks, press days and format.
They are the interface between key influencers and our clients, leading traditional and social media outreach; helping with content generation in every format (text, image, video, audio); and managing the tracking and reporting of mindshare and market share metrics to showcase results. They are organised, proactive and focused on opportunity creation.
Key Responsibilities Include:
- Traditional and social media monitoring and outreach:keep influencer lists updated, review them regularly, track journalist, freelancer and blogger activity and take a keen interest in who is writing what from an engagement perspective – all of which can be shared with the wider team, and then actioned after approval from the client
- Draft content:write pitches, blogs, tweets, by-lined articles, media alerts and press releases
- Reporting:ensure it's done on time, to charter and sells back great results to clients