Senior Associate – Communications (Electric Mobility), Sustainable Cities & Transport

Communications New Delhi, India

Senior Associate – Communications (Electric Mobility), Sustainable Cities & Transport


What is WRI India?

WRI India, an independent charity legally registered as the India Resources Trust, provides objective information and practical proposals to foster environmentally sound and socially equitable development. Our work focuses on building sustainable and livable cities and working towards a low carbon economy. Through research, analysis, and recommendations, WRI India puts ideas into action to build transformative solutions to protect the earth, promote livelihoods, and enhance human well-being.

 WRI India has the capacity to convene key stakeholders, and forge strategic partnerships with governments, business, foundations, civil society organizations, institutes and NGOs, to scale-up solutions that can bring game-changing results for the sustainable management of natural resources in India.

 We are inspired by and associated with World Resources Institute (WRI), a global research organisation with more than 1000 experts and other staff around the world. World Resources Institute began in Washington, DC, in 1982 to provide cutting edge analysis to address global environment and development challenges. WRI spans more than 50 countries, with offices in Brazil, China, Europe, India, Indonesia, and the United States. In all of these locations, WRI works with government, business, and civil society to drive ambitious action based on high-quality data and objective analysis.



The candidate will work with the program team and interact with core communication team for the following project responsibilities:

  • Identifying target groups for WRI India’s EV work
  • Developing key messages and its delivery strategy for the various target group
  • Liaising regularly with the mainstream English and Regional news media outlets.
  • Basic Copy-editing skills are required.
  • Abilities to create infographics and images, pictures that will very well deliver the key ideas of the projects and programs related to electric mobility.
  • Offering media intelligence to the program teams and mapping the media opportunities to showcase WRI India’s programmatic work in the mainstream media. This would include constant tracking and monitoring for the performance and viewership of the content related to electric mobility in all possible social media platforms.
  • Liaising with regional and language news media, in Delhi as well as the states and regions where WRI India is active.
  • Coordinating with the respective teams to ensure that WRI India news coverage is promptly and systematically shared on the organization’s social media platforms, websites and in any newsletters, recap mailers or staff updates.
  • Creating and maintaining a database of international, national, regional and language (where WRI India is active) journalists, with clear and updated information on their beats, areas of interest, work location and contact details.
  • Aim at building the profile of WRI India staff as experts. Aim to regularly place WRI India mentions/quotes in news stories pertaining to our areas of interest in electric mobility.
  • At events, participate actively in media interaction, ensure that press kits are assembled and distributed smoothly and actively discuss possible story pitches with journalists.
  • Interacting and coordinating with WRI India’s communication team


  • Master’s degree in journalism, communications, social or environmental studies, or English language or literature preferred.
  • Minimum 7-10 years of full-time experience working in any of the following:
  • Reporter/Correspondent in print, electronic or online media with experience in covering a beat
  • Marketing and outreach
  • Business strategies through digital marketing.
  • Sub-editor in print or online media
  • Media communicator in the social sector or an environmental organization
  • Stay updated on policy, political and social developments through regular news scan and analysis especially in the transport and environment sector.

Required Competencies:

  • Excellent writing and editing skills in English.
  • A digital marketing background with considerable newsroom experience with an outstanding ability to network.
  • Should have a basic understanding of transport and environment sectors, with a special emphasis to electric mobility.
  • Should be versatile in software’s such as Adobe creative programs such as photoshop, InDesign, illustration.
  • Should have professional video editing skills.
  • Should know how to monitor performance through social media analytics.
  • Should be able to translate complex information into simple and snackable form for social media.

Desired Competencies:

  • Excellent organizational skills, attention to details, ability to manage multiple tasks across different teams, and take the initiative.
  • Pre-existing and strong network in print and digital media.
  • Proficiency in an additional Indian language would be an added benefit.
  • Strong organizational skills, attention to detail, ability to manage multiple tasks across different teams, and take the initiative.
  • Ability to build and maintain productive relationships internally and externally.
  • Ability to self-manage and meet deadlines.
  • Enthusiasm, flexibility, technical curiosity, and willingness to learn.
  • Ability to shoot and record photos and videos including their editing


Salary and Benefits:

Salary shall be commensurate with experience and skills. WRI offers a generous and comprehensive benefits package. 

Location: Delhi, India

To Apply: Qualified applicants should apply online at All applications must be submitted online through this career portal in order to be formally considered. Only shortlisted applicants will be contacted for interview purpose.


Finalized candidate will be required to take a writing/analytical test.

We believe in equal employment, it is our policy to recruit, and provide opportunities for advancement in all job classifications without regard to caste, color, religion, sex, age, marital status, sexual preference, parental status, or disability.