Sr. Product Manager, HCP365

Product Management Newark, New Jersey


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There's likely a reason you've taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you're in need of a change or there's 'an itch you're looking to scratch'. Whatever the reason, ask yourself the following questions:

If you answered yes to the above questions, you are in luck… PulsePoint is hiring!

A Bit About Us

PulsePoint is a fast-growing healthcare technology company (with adtech roots) using real-time data to transform healthcare. We help brands and agencies interpret the hard-to-read signals across the health journey and unify these digital determinants of health with real-world data to produce the most dimensional view of the customer. Our award-winning advertising platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, predictive analytics, and decision support easy and instantaneous.

Senior Product Manager, HCP365

We are looking for a Senior Product Manager, HCP365 to join our brilliant Product team! Your mission is to make HCP365 the most valuable and sought after HCP insights & analytics platform on the market.

PulsePoint's HCP365 was already the leading HCP measurement platform in the space and now that we're part of the Medscape family, our access to validated first-party data is massive.  

At PulsePoint, Product Managers have five primary responsibilities:

  • Innovate and ideate with a constant focus on building new data-driven products that drive a sustained and competitive differentiation for PulsePoint in the market.
  • Articulate the vision in a compelling business case
  • Translate business strategy into the product roadmap, making critical decisions about what features to build and what order to build them in
  • Collaborate and communicate with various technical and business teams to launch seamlessly, collecting feedback from other teams & clients and integrating that feedback back into the roadmap.
  • And finally work with Marketing and Sales to develop compelling positioning, value proposition and selling tools.

An excellent Product Manager at PulsePoint is one that keeps in mind the long-term vision of the product while driving short term results, has the customer intuition to get there, and has the authority/integrity to lead the team along the way – very much a mini CEO when it’s done right.

What you’ll be responsible for:

  • GTM of new features/functionality
  • Integration of current offering with sister products/features
  • Build towards current and future pricing and packaging

What you’ll accomplish:

  • Use cases & solutions; provide solutions, not just measures
  • Roll out a scalable method to pull in external sources of data
  • Increase the offering of Smart Actions
  • Introduce claims information as a package add on
  • International expansion

How your success will be measured:

  • Increase in revenue by 40/50/80%
  • Increase in user engagement by 2/4/6X
  • Increase marketing performance 2/4/6X
  • Accuracy of HCP365 NPI-level measurement (50/70/75)
  • Decrease in monthly requests for customizations (10/5/3)

What we’re looking for:

  • Minimum 3-5 years of product management experience
  • 2+ years relevant experience in digital marketing required, preferably in some type of analytics or measurement platform
  • Experience with SaaS product management
  • Natural tendency to dig into the data
  • Strong analytical skills, intermediate to advanced Excel skills
  • Experience with at least one business intelligence tool required
  • Ability to responsibly write SQL queries
  • No health experience necessary

What we’ll give to you:

  • Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
  • 401(k) Match
  • Generous paid vacation and sick time
  • Paid parental leave & adoption assistance
  • Annual tuition assistance
  • Better Yourself Wellness program
  • Group volunteer opportunities and fun events
  • A referral bonus program -- we love hiring referrals here at PulsePoint

And there’s a lot more!

Watch this video here to learn more about our culture and get a sense of what it’s like to work at PulsePoint!