Sr. Product Manager, Omnichannel

Product Management Newark, New Jersey



There's likely a reason you've taken the time out of your busy day to review this opportunity at PulsePoint. Maybe you're in need of a change or there's 'an itch you're looking to scratch'. Whatever the reason, ask yourself the following questions:

If you answered yes to the above questions, you are in luck… PulsePoint is hiring!

A Bit About Us

PulsePoint is a fast-growing healthcare technology company (with adtech roots) using real-time data to transform healthcare. We help brands and agencies interpret the hard-to-read signals across the health journey and unify these digital determinants of health with real-world data to produce the most dimensional view of the customer. Our award-winning advertising platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, predictive analytics, and decision support easy and instantaneous.

Senior Product Manager, Omnichannel

We are looking for a Senior Product Manager, Omnichannel to join our brilliant Product team! 

Product Managers at PulsePoint relentlessly pursue increased adoption of our platforms by listening to user feedback and ideating new ways to help clients achieve their goals. They constantly monitor both market feedback and product usage to better understand how our clients use the platform today and where we can evolve to capture new opportunities.  

The Senior Product Manager, Omnichannel will lead the omnichannel expansion of Life, taking it beyond its display/video roots into new channels such as CTV, social, search, email, etc. and enabling clients to manage a single integrated campaign across all channels.

PulsePoint has already built the industry's leading health marketing platform, and now we’ve merged with WebMD/Medscape, creating even more opportunities to disrupt the landscape.  And with the pending cookie cliff, you want to be part of a platform that has its own first-party data, not just licensing cookie pools from other people. Our teams work hard, play hard, and enjoy each other’s company during both. Come join us and help make the next evolution of health marketing become a reality!

At PulsePoint, Product Managers have five primary responsibilities:

  • Innovate and ideate with a constant focus on building new data-driven products that drive a sustained and competitive differentiation for PulsePoint in the market.
  • Articulate the vision in a compelling business case
  • Translate business strategy into the product roadmap, making critical decisions about what features to build and what order to build them in
  • Collaborate and communicate with various technical and business teams to launch seamlessly, collecting feedback from other teams & clients and integrating that feedback back into the roadmap.
  • And finally work with Marketing and Sales to develop compelling positioning, value proposition and selling tools.

An excellent Product Manager at PulsePoint is one that keeps in mind the long-term vision of the product while driving short term results, has the customer intuition to get there, and has the authority/integrity to lead the team along the way – very much a mini CEO when it’s done right.

What you’ll be responsible for:

  • Work with Account Management/Platform Solutions/Campaign Management teams to collect user feedback
  • Work with UX/Engineering team to design and build new products and features
  • Write and manage user stories for engineers to build your products
  • Work with Marketing/Sales/Operations to bring your products to market and drive adoption

What you’ll accomplish:

  • Launch omnichannel campaign product
  • $3M+ revenue from omnichannel campaigns
  • GA release of Social product
  • Achieve CTV revenue goal 

How your success will be measured:

  • Retention rate of clients
  • NPS scores
  • % of campaigns using omnichannel integration features
  • Revenue from new channels
  • % of clients running 3+ channels on Life

What we’re looking for:

  • 4-6 years experience as Product Manager for an adtech product
  • Programmatic platform (DSP, DMP, or ad server) experience required
  • Analytical approach to UX & SaaS enhancements and revenue focused roadmap planning
  • Health experience a plus
  • Experience with at least one of the following a plus: CTV, paid search, social, email, YouTube

What we’ll give to you:

  • Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
  • 401(k) Match
  • Generous paid vacation and sick time
  • Paid parental leave & adoption assistance
  • Annual tuition assistance
  • Better Yourself Wellness program
  • Group volunteer opportunities and fun events
  • A referral bonus program -- we love hiring referrals here at PulsePoint

And there’s a lot more!

Watch this video here to learn more about our culture and get a sense of what it’s like to work at PulsePoint!

WebMD and its affiliates is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.