Senior Manager, Account Based Marketing
Description
About the Role
We are seeking a creative, data-driven, and strategic Senior Manager, Account Based Marketing to join NinjaOne’s Marketing team. In this role, you’ll be responsible for developing, executing, and optimizing high-impact account-based marketing (ABM) programs that accelerate pipeline growth and strengthen engagement with key target accounts.
Reporting to the Senior Director of Revenue Orchestration, you’ll lead a global team of 5–7 ABM professionals and work cross-functionally with Sales, Product Marketing, and Revenue Marketing to design campaigns that align tightly with NinjaOne’s go-to-market priorities. This role is ideal for a leader who thrives on building scalable ABM strategies, cultivating deep alignment with sales partners, and mentoring a high-performing global team.
Location - Austin, TX or Tampa FL or Remote - Preference/priority will be given to candidates able to work in office on Monday, Tuesday, and Thursday plus additional days as required. We are open and flexible on remote working from home, if you are located in the USA and reside in one of the following states - CA, CO, CT, FL, GA, *IL, KS, ME, MA, MD, NJ, NC, NY, OR, TN, TX, VA, & WA.
What You’ll Be Doing
- Develop and Own the Global ABM Strategy – Design and refine NinjaOne’s global ABM framework, targeting strategies, and engagement models across all key segments.
- Partner Closely with Sales Leadership – Build deep trust and collaboration with Sales to ensure ABM efforts directly support account priorities, pipeline acceleration, and revenue outcomes.
- Lead and Inspire a Global Team – Manage and mentor a team of 5-7 ABM specialists across regions, fostering collaboration, innovation, and professional growth.
- Design Multi-Channel Campaigns – Plan and execute 1:1, 1:few, and 1:many ABM programs across digital, events, and direct channels to drive account engagement and influence.
- Leverage Data and Insights – Use account intent data, firmographics, and engagement analytics to inform targeting, messaging, and optimization.
- Align with Go-To-Market Priorities – Partner with Product Marketing, Demand Generation, and RevOps to ensure ABM programs are prioritized around key business objectives.
- Optimize Campaign Performance – Establish measurement frameworks, analyze performance, and report outcomes and insights to executive stakeholders.
- Champion Sales Enablement – Develop tools, playbooks, and insights that empower sales teams to engage target accounts more effectively.
- Innovate and Evolve ABM Practices – Stay ahead of industry trends and technologies to continuously refine NinjaOne’s approach to account-based engagement.
- Other duties as needed
About You
- 7+ years of B2B marketing experience, with 4+ years in account-based marketing.
- Proven experience managing and mentoring distributed global teams.
- Demonstrated success partnering with enterprise and mid-market sales teams to deliver pipeline impact.
- Strong understanding of ABM platforms (6sense preferred) and Salesforce.
- Strategic thinker with exceptional communication, organizational, and analytical skills.
- Creative mindset with the ability to translate data into actionable insights.
About Us
NinjaOne automates the hardest parts of IT to deliver visibility, security, and control over all endpoints for more than 30,000 customers. The NinjaOne automated endpoint management platform is proven to increase productivity, reduce security risk, and lower costs for IT teams and managed service providers. NinjaOne is obsessed with customer success and provides free and unlimited onboarding, training, and support. NinjaOne is #1 on G2 in endpoint management, patch management, remote monitoring and management, and mobile device management.
What You’ll Love
- We are a collaborative, kind, and curious community.
- We honor your flexibility needs with full-time work that is hybrid remote.
- We have you covered with our comprehensive benefits package, which includes medical, dental, and vision insurance.
- We help you prepare for your financial future with our 401(k) plan.
- We prioritize your work-life balance with our unlimited PTO.
- We reward your work with opportunity for growth and advancement.
Additional Information
This position is NOT eligible for Visa sponsorship.
*Due to operational policies, NinjaOne is unable to hire for this role within the city limits of Chicago. We will consider all qualified candidates who reside outside of the city proper or are willing to self-relocate.
Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to location, market demands, experience, job-related knowledge, and skills. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage and PTO. For roles based in California, Colorado, Maryland, New Jersey or Washington the base salary hiring range for this position is $120,000 to $160,000 per year.
For roles based in New York, the base salary hiring range for this position is $120,000 to $160,000 per year.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, veteran status, or any other status protected by applicable law. We are committed to providing an inclusive and diverse work environment.
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