Copywriter - Mass Market Fundraising

Fundraising Portland, Oregon Washington, District of Columbia Anywhere, United States


Description

Copywriter – Mass Market Fundraising

 

Full-time / Regular / Exempt / Portland, Oregon or Washington, DC (remote U.S. flexible)

Current unrestricted authorization to work for any U.S. employer is required

Starting salary, dependent on experience, will be $52-58K

 

 

To Apply: Please upload a resume and thoughtful cover letter, briefly addressing why you are interested in the opportunity and detailing what makes you the ideal candidate for the role.

Early applicants will receive priority review.

 

 

About Mercy Corps

Mercy Corps is powered by the belief that a better world is possible. To do this, we know our teams do their best work when they are diverse and every team member feels that they belong. We welcome diverse backgrounds, perspectives, and skills so that we can be stronger and have long term impact.

 

The Program / Department / Team

The mission of the Resource Development (RD) department is to advance the organization’s strategic goals and support our worldwide team by raising flexible funds, profile and influence. The RD team encompasses several dozen dynamic professionals who possess a wide range of skills. We are gift officers, direct response fundraisers, web developers, marketers and media relations strategists. We are database managers, digital specialists, creative designers, storytellers and teachers. Most of all, we are passionate about Mercy Corps’ mission and believe a better world is possible.

 

The Position

The Mass Market Fundraising Copywriter serves as the offline fundraising writer, copy editor and content manager on the Brand Marketing Team. They create, edit and oversee storytelling and messaging for a full suite of fundraising content including direct mail, telemarketing, donor stewardship, sustainer and mid-level donor communications, partnering with other creative team members and agency partners to develop and implement campaign themes to ensure that fundraising messaging is aligned and accurate across all channels. They stay informed on the latest industry trends and track content performance, helping channel managers adapt accordingly. They exercise donor-centric thinking and expert fundraising instincts that enable the team to deliver a superior donor experience and drive results

 

Essential Responsibilities

STRATEGY AND PLANNING

        Assists in setting content direction in support of multi-channel mass market fundraising strategies, leveraging audience insights, production realities, and Mercy Corps’ brand story to drive audiences toward a desired action.

        Partners with colleagues and Resource Development teams in developing and maintaining agency-wide alignment of voice, brand and content strategy.

        Translates complex issues into compelling and accessible content.

        Assists with the development and testing of innovative messaging to engage donors, improve donor experience and increase content performance.

 

PROGRAM MANAGEMENT

        In coordination with agency partners, leads the day-to-day production of mass market content for direct mail, receipts, telemarketing, sustainer and mid-level communications, donation pages, etc.

        Executes all writing, fact-checking and proofreading of agency-produced content, and copy editing tasks for the offline mass market fundraising team with an emphasis on direct mail appeals, cultivation and stewardship pieces.

        Collaborates with the Senior Marketing Copywriter, fundraising and content strategists, and creative team members to deliver work that is innovative, on strategy, and effective.

        Supports editorial oversight to ensure Mercy Corps’ voice and values come to life consistently in all written communications.

        Maintains a focus on delivering value to our many audiences through engaging content that puts donor needs first and utilizes fundraising best practices.

        Ensures that all copy and content is clear, compelling, consistent, and completed on time and according to strategy.

        Supports content management and maintenance.

 

Supervisory Responsibility

None.

 

Accountability

Reports Directly To: Senior Marketing Copywriter

Works Directly With: Brand Copywriter; Senior Digital Marketing Strategist; Art Director; Director of Content Strategy; Managing Director, Mass Market Fundraising; Senior Campaign Officer, Mass Market Fundraising; Mid-level Development Officer

 

Minimum Qualification & Transferable Skills

        4+ years of copywriting experience related to fundraising, philanthropy or related fields.

        Proven success with translating fundraising strategies and goals into effective campaigns across multiple channels and communication formats.

        Track record of using purposeful storytelling to drive organizational impact and business results in a nonprofit, foundation or NGO setting.

        Demonstrated ability to adapt style and message for a variety of audiences – diversified portfolio of writing samples required.

        Experience with leveraging data and performance results to shape strategy and creative concepts.

        Understands fundraising and marketing content trends across varied media types.

        Experience improving content management and maintenance practices

        Strong project management skills and superior attention to detail.

        BA/S or equivalent in related field – English, creative writing, marketing, or advertising

Success Factors

The successful Mass Market Fundraising Copywriter will take our direct mail program to the next level. They are an eternally curious, creative, and ambitious marketer and fundraiser who can partner with strategists and subject-matter experts to deliver compelling content and messaging. They are a natural communicator who nimbly adapt fundraising voices and write both need and impact stories effectively. They are a skilled storyteller who can conceive and execute content that entertains, engages, educates and prompts the audience to take action. They are also a valuable thought partner in strategy discussions and always a reliable content-creation resource to their team. They are eager to learn and can inspire others to investigate ideas and experiment with new formats. They are a resourceful, flexible and practical individual who can solve immediate problems while staying on strategy and on schedule. Once deeply familiar with the agency’s mission, they will be able to convey a sense of intensity and urgency about the global issues central to the work of Mercy Corps. They are purpose-driven and want to feel confident they’re making a positive difference in the world.

 

Living Conditions / Environmental Conditions

The position is based in Portland, Oregon or Washington, DC.

 

Ongoing Learning

In support of our belief that learning organizations are more effective, efficient and relevant to the communities we serve, we empower all team members to dedicate 5% of their time to learning activities that further their personal and/or professional growth and development

 

Diversity, Equity & Inclusion

Achieving our mission begins with how we build our team and work together. Through our commitment to enriching our organization with people of different origins, beliefs, backgrounds, and ways of thinking, we are better able to leverage the collective power of our teams and solve the world’s most complex challenges. We strive for a culture of trust and respect, where everyone contributes their perspectives and authentic selves, reaches their potential as individuals and teams, and collaborates to do the best work of their lives.

We recognize that diversity and inclusion is a journey, and we are committed to learning, listening and evolving to become more diverse, equitable and inclusive than we are today.

 

Equal Employment Opportunity

Mercy Corps is an equal opportunity employer that does not tolerate discrimination on any basis. We actively seek out diverse backgrounds, perspectives, and skills so that we can be collectively stronger and have sustained global impact.

We are committed to providing an environment of respect and psychological safety where equal employment opportunities are available to all. We do not engage in or tolerate discrimination on the basis of race, color, gender identity, gender expression, religion, age, sexual orientation, national or ethnic origin, disability (including HIV/AIDS status), marital status, military veteran status or any other protected group in the locations where we work.

 

Safeguarding & Ethics

Mercy Corps is committed to ensuring that all individuals we come into contact with through our work, whether team members, community members, program participants or others, are treated with respect and dignity. We are committed to the core principles regarding prevention of sexual exploitation and abuse laid out by the UN Secretary General and IASC. We will not tolerate child abuse, sexual exploitation, abuse, or harassment by or of our team members. As part of our commitment to a safe and inclusive work environment, team members are expected to conduct themselves in a professional manner, respect local laws and customs, and to adhere to Mercy Corps Code of Conduct Policies and values at all times. Team members are required to complete mandatory Code of Conduct elearning courses upon hire and on an annual basis.

 

Accountability to Participants and Stakeholders

Mercy Corps team members are expected to support all efforts toward accountability, specifically to our program participants, community partners, other stakeholders, and to international standards guiding international relief and development work. We are committed to actively engaging communities as equal partners in the design, monitoring and evaluation of our field projects.