Partner Marketing Manager
Description
Role Overview
This role as a Partner Marketing Manager will support reseller and OEM partner marketing efforts across North America. You will work closely with partners to plan and execute marketing initiatives, manage co-marketing budgets, and ensure ongoing performance optimization of campaigns.
You will also be responsible for reviewing partner campaign creative and messaging to ensure alignment with brand guidelines and strategic positioning. This is an external-facing role that requires strong interpersonal, communication, organizational, and presentation skills, along with a collaborative and proactive mindset.
Responsibilities
- Partner closely with reseller and OEM partners to develop and execute marketing campaigns, including monitoring performance and optimizing outcomes
- Ensure partners are effectively utilizing co-marketing funds toward high-impact, ROI-driven activities
- Review partner creative assets and messaging to ensure alignment with brand guidelines and approved messaging frameworks
- Schedule and lead regular partner check-ins, including documenting meeting notes and tracking follow-up actions
- Collaborate with internal stakeholders (e.g., product marketing, partner/account managers) to ensure key messaging, value propositions, and priorities are consistently communicated through partner activities
- Manage and possess a deep understanding of the commercial product portfolio, including features, specifications, and relevant business use cases
Minimum Qualifications
- Bachelor’s degree or equivalent practical experience
- 5+ years of experience in technology or B2B enterprise marketing, preferably in partner or channel marketing
- Experience developing and executing full-funnel marketing campaigns
- Experience in copywriting and/or reviewing marketing creative and messaging
Preferred Qualifications
- Experience in channel partner marketing or related go-to-market functions
- Proven ability to build collaborative relationships across cross-functional teams, including business development, product management, and marketing
- Experience designing end-to-end marketing strategies and integrated campaigns
- Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment
Who thrives with us:
- People who want to learn, but are self-motivated to learn from their projects
- People who enjoy the really hard problems
- People who enjoy having too much vs. too little to do
- People who like creating from nothing (We still need a lot built to support our growth)
- People who understand how to build and maintain relationships with their coworkers and their clients
- People who like making others successful and understand the value of that as much as making themselves successful
- People who leave their egos at home and really enjoy working with other brilliant people
About Marvel Marketers
Marvel Marketers (www.marvelmarketers.com) is a global Marketing Automation, Digital Marketing, Experience Management, and ABM Consultancy. Our clients are sophisticated so we only hire the best to keep up and add value along the entire Digital Marketing Maturity Curve. We also partner strategically on custom digital marketing roles to help support all areas of our client's Digital Marketing Strategy.
As we continue to grow and expand our service offerings, we are looking for the best and brightest to join our team. If you applied for a previous role, apply again! Our needs continuously change and evolve.