GMN Global Hub India | Senior Executive - Business Analytics

Data, Analytics & Insight Gurgaon, India Requisition ID:34015


Description

Position at GroupM Nexus Hub India

Delhi Hub - Senior Analytics Executive

About essencemediacom

 

We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. essencemediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability. 

essencemediacom understands that our people are tasked with big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. Our people are at the heart of this work because their ideas will enable us to decode the intersections of people, content, and technology to bring our aspirations to life. Our success is down to our eclectic, diverse, and talented people.

essencemediacom is a place for us to grow our careers and expand our horizons. essencemediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture will be our “new power” where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.

About the role

Our Global Analytics Hub is the backbone of our 800+ person strong analytics practice globally.  The Analytics Hub functions as a center of excellence in creating efficiencies and driving standardization across all essencemediacom Analytics teams in North America, Europe, and APAC.  The Hub is involved in multiple areas of the business including media campaign analytics, tool development & automation and is critical to the continued success of our Global Analytics offering.

 

This role in the Global Analytics Hub Team will play a pivotal role in campaign execution, data management, campaign measurement, reporting and delivering insights that enable us to innovate the work we deliver at essencemediacom. You will be liaising with regional teams and external vendors to integrate data from various platforms, standardizing it and supporting the analytics team on multiple work streams /projects.

 

 

Some of the things we'd like you to do

        Provide support on Campaign Measurement, Brand Lift studies, Reporting and other data needs (ingestion, cleaning, delivery etc.)

        Code in SQL, Python to create reports and build dashboards.

        Use Bigquery, Python, Datalab (GCP) and automate recurring workloads to improve efficiency

        Maintain underlying data infrastructure and troubleshoot data issues

        Generate meaningful insights from data using advanced analytics/statistical techniques and create dashboards and presentations for wider teams.

        Liaise closely with clients (internally and externally) on projects and work with key stakeholders to assess project needs and ensure best-in-class work is being delivered.

 

 

A bit about yourself

        2-3 years of relevant experience required

        Programming skills in SQL, Python/R

        Logical thinking and problem-solving skills

        Strong communication skills (verbal & written) and stakeholder management

        Adherence to quality & ability to plan & prioritize the work

        Passionate about data analysis, ability to troubleshoot data anomalies, pulling data from several sources, integrating it to create data layers/ repositories for data science models.

        Experience in applying big data, statistics, analytical techniques and technology to solve client problems will be preferred

        Experience in creating dashboards, reports, presentations and finding insights, and strong business acumen to provide actionable strategic recommendations will be preferred