Mindshare | Executive, Planning

Media Planning Ho Chi Minh City, Vietnam


Description

Position at Mindshare

Mindshare is an agency of GroupM, the world’s largest media investment company, and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Digital Executive to join us. 

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to Associate Director, Planning

3 best things about the job:

  1. To be a part of a dynamic working environment and surrounded by the best practitioners and recognized leaders in the media industry
  2. A one of a kind knowledge of media agency's business and hands-on experience working with our diverse client portfolios.
  3. A promising career in the best media agency network in Vietnam.
Responsibilities of the role:
  • Develop a media campaign approach and how everything integrates within the bigger communication strategy.
  • Apply knowledge of Vietnam's media landscape and the role of digital/media channels to deliver compelling solutions.
  • Develop the quarterly and annual media plan, budget allocation
  • Drive strategic and tactical innovation across media platforms, including display, video, search, mobile, social, and programmatic…
  • Manage implementation and collaborate with media owners, agency partners, and internal buying teams to ensure all deliverables are met/launched on time.
  • Evolve use of measurement systems to provide greater insight into ROI of media plans and ensure the team delivers on agreed KPIs.
  • Ensure the financial process is followed in terms of client set-up and invoicing.
  • Ownership of everyday work with end to end ads campaign and optimization tasks.
  • Assist the team in all aspects of servicing clients to standards of excellence.
  • Ensure that deliverables are sent as per the agreed timelines.
  • Fully understand campaign tracking and reporting, able to execute independently with zero mistakes.
  • Assist in evaluating the results of projects to ensure they meet clients’ goals and to gain learning for future planning.
  • Keep learning and developing industry knowledge.
  • Develop and maintain good relationships with publishers, vendors.
  • Ensure timely billing process
 Join us if you have
  • 1+ years of experience in digital/media execution, client-side in-house team, or media owner capacity. Media agency background is preferred.
  • Good communications skills with basic English skills.
  • Strong attention to detail and comfortable working with numbers and data.
  • Eager to learn quickly and adapt to a fast-paced environment.
  • Ability to work multitasking under high pressure.
  • Basic understanding of the industry, business, brands, and consumers in the Vietnam landscape
  • Hands-on experience of advertising technology platforms (ad servers, DSPs, Facebook Ads Manager …) is a strong plus.

More about Mindshare

We were born in Asia in 1997 and for more than 20 years our values of Speed, Teamwork and Provocation have guided us in a world where everything is media.  We are the Cannes Lions Media Network of the Year 2019 and WARC Media 100 #1 Media Network 2020, with the top 3 most creative campaigns in the world for the past year.  In Asia Pacific we have been Campaign Asia’s Media Agency Network of the Year every year since 2015 and we are also Performance Agency of the Year.

Our 10,000 people work with some of the world’s best brands and companies to accelerate their growth.  In 116 offices across 86 countries we integrate brand and demand, ruthlessly focus on outcomes and create the unexpected.  We manage $24bn in billings and are the largest media agency in GroupM, WPP’s Media Investment Management arm, which is the #1 media holding group globally with billings of $63bn (Source: COMvergence 2019). 

Hear our stories (and join us) at www.mindshareworld.com and follow us at: WeChat ID:  Mindshare_China; Instagram and Twitter: @mindshare; Facebook: facebook.com/mindshare and Linkedin: LinkedIn.com/company/mindshare. .

About Vietnam

It’s no secret Vietnam is the fastest growing media market in Asia Pacific. Ad spend in Vietnam grew rapidly last year, with internet penetration reached in excess of 59.4% during 2019. With a population of more than 90 million, this market carries huge potential and possibilities for media players and talent. GroupM Vietnam fosters a culture of innovation and value our diverse and collaborative work environment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.