Description

Delhi Hub - Senior Analytics Executive
About Essence Mediacom
We are a global communications agency leading with breakthrough thinking, building
explosive growth for brands, and helping our clients see the bigger picture. Our daring global
network of 10,000 influencers help our clients breach traditional boundaries in media,
uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges
conventional thinking to build, propel, and supercharge our clients’ businesses at scale and
lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.
EssenceMediacom understands that our people are tasked with big goals: building
breakthrough growth for brands and leading with breakthrough thinking in our industry. Our
people are at the heart of this work because their ideas will enable us to decode the
intersections of people, content, and technology to bring our aspirations to life. Our success is
down to our eclectic, diverse, and talented people.
EssenceMediacom is a place for us to grow our careers and expand our horizons.
EssenceMediacom is committed to building an agency culture that supports our people, puts
diversity at the forefront of our operations, and creates opportunity for all. This collective
culture will be our “new power” where ideas are freely exchanged, and collaboration is
actively encouraged in a place where you can innovate in our hyperconnected world.
About the role
Our Global Analytics Hub is the backbone of our 120+ person strong analytics practice
globally. The Analytics Hub functions as a center of excellence in creating efficiencies and
driving standardization across all Essence Mediacom Analytics teams in North America,
Europe and APAC. The Hub is involved in multiple areas of the business including media
campaign analytics, tool development & automation and is critical to the continued success
of our Global Analytics offering.
This role in the Global Analytics Hub Team will play a pivotal role in campaign execution, data
management, campaign measurement, reporting and delivering insights that enable us to
innovate the work we deliver at Essence Mediacom. You will be liaising with regional teams
and external vendors to integrate data from various platforms, standardizing it and
supporting the analytics team on multiple work streams /projects.
Some of the things we'd like you to do
● Provide support on Campaign Measurement, Brand Lift studies, Reporting and other
data needs (ingestion, cleaning, delivery etc.)
● Code in SQL, Python to create reports and build dashboards.
● Use Bigquery, Python, Datalab (GCP) and automate recurring workloads to improve
efficiency
● Maintain underlying data infrastructure and troubleshoot data issues
● Generate meaningful insights from data using advanced analytics/statistical
techniques and create dashboards and presentations for wider teams.
● Liaise closely with clients (internally and externally) on projects and work with key
stakeholders to assess project needs and ensure best-in-class work is being delivered.
A bit about yourself
● 2-3 years of relevant experience required
● Programming skills in SQL, Python
● Logical thinking and problem solving skills
● Strong communication skills (verbal & written) and stakeholder management
● Adherence to quality & ability to plan & prioritize the work
● Passionate about data analysis, ability to troubleshoot data anomalies, pulling data
from several sources, integrating it to create data layers/ repositories for data science
models.
● Experience in applying big data, statistics, analytical techniques and technology to
solve client problems will be preferred
● Experience in creating dashboards, reports, presentations and finding insights, and
strong business acumen to provide actionable strategic recommendations will be
preferred