Mindshare | Director Digital

Media Planning Mumbai, India


Position at Mindshare

Director - Digital – Mindshare, Mumbai, India

Overview of job

A digital media professional, handling cutting edge, exciting brands across sectors/categories. He/she will be managing the client relationship and help drive digital agenda for the respective clients. Would deliver integrated digital solutions to fulfil client’s digital objectives.

Reporting of the role

This role reports to the Senior Director- Digital

3 best things about the job:

  1. Opportunity to be the best amongst the best
  2. Working within a proven, fast growing team servicing some of the biggest brands in the country
  3. Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency

Measures of success –

In three months, you would have:

  • Built relationships with some of the finest clients in the country
  • You will be mapping new digital opportunities for the client

In six months, you would have:

  • Built path breaking digital strategies  
  • Pushed innovating concepts to drive revenues

In 12 months, you would have:

  • Lead new business pitches
  • Driven revenue growth and won a few awards for innovative approach

Responsibilities of the role:

  • Hands on digital media strategy, planning, buying experience
  • Client servicing and manage day to day client relationship to meet their digital requirements
  • Develop media strategy backed by insights and data
  • Liaison with various digital vertical experts (search, social, mobile, etc.) and create integrated digital solutions
  • Proactively identify new opportunities and pitch innovative ideas
  • Help on new business pitches
  • Meet revenue targets and drive incremental billing and revenue


What you will need:

  • Minimum 5 years in media/communications strategy with at least 4 years in digital  
  • Experience in handling large size digital clients across categories
  • MBA preferred


About Mindshare: Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries.

Each office is dedicated to forging competitive marketing advantage for businesses and their brands based on the values of speed, teamwork and provocation. Mindshare’s network of people are acutely aware of what's happening in their city, and believe all great communication begins and ends in media.

In 2014 Mindshare Asia Pacific was the only media agency to be ranked in the top ten in Campaign Asia’s Most Admired Companies survey, and was also seen as the best agency to work at in the region.

Mindshare APAC has won over 250 awards in the past year - and counting, including the 'Campaign Asia Pacific Agency of the Year, 2013' and the SMARTIES™ APAC ‘Agency Network of the Year 2014’ for the second consecutive year. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.