GroupM | Performance Manager, Programmatic

Performance Singapore, Singapore


Description

Position at GroupM Services

Overview of the Job

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager, Performance to join us at GroupM

The individual will be responsible to implement Xaxis campaigns for a portfolio of GroupM Agency’ clients and across different industry verticals.

At GroupM, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.


Reporting of the role

This role reports to the Senior Director, Operations and Trading, Xaxis – GroupM Services Singapore


3 best things about the job:

  1. It’s a great work environment - You will collaborate with a group of quick witted, humorous, diverse and extremely dedicated colleagues who are all passionate about programmatic and making advertising welcome.
  2. Opinions and ideas are highly encouraged, and everyone has a voice at Xaxis. Ambition is expected and passion is admired. We are always open to new ways of thinking from everyone, especially those that will contribute to the overall success of Xaxis.
  3. It is never static. You are empowered to create your own balance and be proactive. There is always something new to learn, new challenges to overcome, and new technology to embrace everyday.

Measures of Success –

In 3 months:

  • Gain an in depth understanding of the programmatic landscape, be trained on the various Xaxis platforms and tools and have an understanding of how Xaxis operates
  • Incorporate and recommend other aspects of the Xaxis business including audience planning and insights, Xaxis products and Xaxis Marketplace as part of the overall campaign strategy and execution
  • Develop relationships and earn trust with your own team as well as the local market operation teams

 In 6 months: 

  • Work with the Engagement Team to grow key accounts’ businesses from the trading perspective
  • Develop and identify gaps/processes/tools to improve campaign performance and efficiency

 In 12 months: 

  • Be involved with strategic planning with Engagement team and Agency
  • Run more efficient campaigns

 

Responsibilities of the role:

  • Independently manage the assigned teams and implement Xaxis campaigns on major platforms (DV360, TradeDesk, Appnexus, Gemini, Taboola)
  • Lead and implement activities of established local and global brands across multiple industries
  • Attain Google DV360 and Analytics certifications
  • Attain Xandr, TTD and copilot certifications
  • Manage a small team within a business unit and be responsible for team coaching and day-to-day supervision
  • Consistently managed and delivered campaigns through your portfolio of clients, with the highest degree of service, strongest results and without error
  • Drive performance outcome driven campaigns and achieve better KPIs
  • Perform test and learn on new technology and share learnings within team
  • Test different vendors and consolidate feedback and come up with Xaxis POV
  • Work with Xaxis Regional team for best practices across the region


What you will need:

  • Bachelor's degree, or equivalent diploma, in disciplines as Mass Communications, Digital Advertising/Media, Business Studies or relevant experience
  • 3+ years working experience in Digital Marketing or relevant industry
  • Proficiency in Microsoft Excel and PowerPoint
  • Effective communication skills and ability to adjust to a fast-changing environment
  • Team player - able to receive and provide feedback professionally, thrive in a team environment and able to work collaboratively
  • Passionate about digital media and eager to keep learning about new trends, technologies and best practices across the industry


More about GroupM

GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - 
https://www.linkedin.com/company/groupm


About GroupM Singapore

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.