Wavemaker | Digital Director

Performance Kent Town, Adelaide Requisition ID:34186


Position at Wavemaker

Digital Director

At Wavemaker, we believe there always is a better way to grow. By Positively Provoking Growth for our clients, our people and our partners, we shape decisions and experiences through media, content and technology. 

 We are part of GroupM and WPP; the largest media buying alliance and marketing communications group ranked #1 in the world.  In Australia and New Zealand, we have over 250 people working across six offices: Adelaide, Brisbane, Melbourne, Sydney, Perth and Auckland. 
Across 2022 and into 2023 we have won at the MFA Awards, AIMCO Awards, B&T 30 under 30, Festival of Media Global, Campaign Women to Watch, Mumbrella Travel Marketing Awards, MediaWeek, Festival of Media Cause, UnLtd Hall of Good, Campaign Asia, DRUM Awards.

We pride ourselves on our culture and our people. Our goal is to make our workplaces as vibrant and diverse as the cities we work in.  We are achieving this by building a workforce that represents the complete spectrum of backgrounds and experiences.  We’re committed to cultivating a work environment which is diverse in representation and thought, that promotes and celebrates inclusivity and provides equitable opportunities to all.

The Role

The role of the Digital department is to work closely alongside the client and C&C team as the interface between WM product teams, GroupM specialist divisions and our media partners, to ensure client campaigns are executed and amplified in an effective, efficient and future facing, Wavemaker way.

The Digital Director provides leadership for their direct reports by providing a vision, outlining opportunities and setting the digital roadmap for the team. The Director will provide digital consultation to senior clients e.g CMO’s (along with Client Leads) addressing business concerns and opportunities. Equipped to provide digital thought leadership, best practice and innovation internally and to our clients, the Director will influence and inspire our people to ensure we have great digital talent and skillsets delivering great work. 

What you’ll bring:

  • Extensive experience in client communication and management
  • Accountability and ownership of entire output of the team
  • Experience of managing a team of multiple people
  • Able to work to get the best from every member of the team
  • Motivates the team to over-deliver against client expectation
  • Experience building and maintaining operations processes
  • Strong, up to date, media landscape knowledge (confidently able to articulate economic, industry and consumer trends).
  • Literate, articulate and numerate
  • Clear and concise communication skills
  • Strong presentation skills
  • Established media systems knowledge (Pathmatics, Symphony, Sizmek, DCM, MOAT, Nielsen and Excel)
  • Extensive digital planning and buying experience

What success looks like:

In 3 months, you would have:

  • Fully up to speed with the digital needs of the clients at Wavemaker
  • Working with teams to respond to briefs ensuring that the Wavemaker digital product is brought to life
  • Effectively managing the digital implementation team directly reporting into you as well as team members within specialist teams, ensuring that all campaign KPIs are managed and met
  • Actively participating in agency updates and publisher meetings, getting up to speed with all digital deals, tools and data

In 6 months, you would have:

  • Leading the digital thinking cross Wavemaker client campaigns
  • Sharing learnings from the campaigns, providing ideas/opportunities to further develop the implementation and sharing these with both the internal team and the external clients
  • Established as a key member of the agency by clients, internal team, GroupM and senior publishers; appropriately managing the team and building relationships on Wavemaker behalf with publishers

In 12 months, you would have:

  • Adding additional value alongside leadership of the digital strategy and implementation of client campaigns; ensuring the Wavemaker team are delivering the best digital strategy, implementation and investment service possible
  • Actively managing the development of key team members; providing on the job and off the job training and ensuring that development KPI’s are met
  • Identifying new product opportunities for Wavemaker as a business that are relevant to our clients
  • Identifying new client opportunities and working with the pitch team to win these pieces of business

Working at Wavemaker

Wavemaker is our name, our mission and our method. We believe there is always a better way to grow. Our attitude, Positive Provocation, is defined by the idea that what got you here, won’t get you there. Today that seems more appropriate than ever. We don’t provoke for the sake of it, we provoke to create innovative and better outcomes for our clients.  This attitude is behind our growth, helping us attract and retain some of the most iconic brands across ANZ.

Being a provocateur means

Being experts in the known, but curious about the unknown

Inspired to do anything, but deliberate in our choices

Delivering on-time in-full, but knowing it’s always in beta

Making media, not just buying it

Bringing 100% of ourselves, 100% of the time

  • Belonging at Wavemaker
  • DE&I
  • Greenmakers Sustainability
  • Mental Health Wavemaker Allies

Inclusive policies

  • Flexible work environment
  • Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey.
  • Discounts and corporate benefits
  • Continuous training and development opportunities

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria.  Here, we strongly encourage you to apply if you’re interested: we'd love to know how you can positively impact our team with your experience!

We believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions, we encourage all applicants. 

Apply now and send your CV via the link!