Senior Manager Media Buying
Description
T&Pm is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Senior Manager Media Buying In this role, you will be responsible in handling media vendors and facilitating clients throughout the investment/buying process and additional duties as assigned. This role includes both independent and coordinated investment/buying initiatives along with the managing team member.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to: Associate Business Director
3 best things about the job:
- Being part of a talented, and passionate team.
- Working and interacting closely with top media corporations
- Opportunity to implement and execute industry first initiatives
In this role, your goals will be:
In three months:
In three months:
- Complete knowledge of investment/buying and planning systems.
- Understanding of the T&Pm investment/buying and planning process – includes basic understanding and importance of proprietary tools.
- Execute basic media and proprietary campaigns.
In six months:
- Conduct negotiations with partners and close deals.
- Analyze and interpret data and its impact.
- Develop strong relationships with partners.
In 12 months:
- Develop, execute and analyze negotiation deals.
- Promote GroupM proprietary products.
- Close negotiation deals and manage assigned clients.
What your day job looks like at T&Pm:
- Key responsibility is to lead the investment/buying team.
- Channelization of budgets based on annual deals/budgets.
- Overlook evaluation of schedules for reach, ratings and CPRP delivery.
- Ensuring Investment/Buying KPI’s are met.
- Leading OVT & Prop.
- Review of actual airing, vs planned in terms of spend, reach, CPRP, GRP's & frequency.
- Leading KPIs setting.
- Monitoring all ESP activities.
- Lead all monthly reporting to region and internal high-up’s.
- Maintaining and grooming relations with the broadcasters.
- Supervise and ensure deadlines are compiled by Senior Managers.
- Review investment/buying deals.
- Channel performance review.
- Creation of annual deals.
- Monitoring of current strategy and advice changes if any.
- Analysis of current year investment/buying strategy.
- Creation of investment/buying strategy for next year.
- Review and propose changes in media processes to enhance speed and efficiency.
- Facilitating T&Pm in all major consolidation and GM deals.
- Leading in all special deals.
- Working with T&Pm on market intelligence to ensure T&Pm rate advantage over market.
What you’ll bring:
- Superior time management and prioritization skills.
- Excellent communication skills.
- Strong analytical and number skills.
- A pro-active approach with excellent negotiation and communication skills.
- Media knowledge and understanding of systems.
Minimum qualifications:
- Candidate must have a bachelors / masters degree from a reputable educational institute.
- Must have an experience of at least 3+ years in media investment/buying experience.
More About T&Pm
T&Pm is one of the world’s leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end-to-end marketing solution. Backed by WPP and GroupM and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollars in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&Pm is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP’s proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.
We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fuelled by the latest innovations in AI. Working alongside our clients’ marketing departments, we deliver ‘&mplified Creativity’ to solve their business and brand challenges seamlessly, creatively and efficiently.
Ultimately of course, we are our people. They’re the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.
That’s why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.
GroupM Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers.
Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan. GroupM Pakistan is a closely knit community where we value differences in opinions and thrive amidst this growth. Be a part of our dynamic team now!
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.