Digital Advocacy Associate

Online Team San Francisco, California Remote, United States


Earthjustice is the premier nonprofit environmental law organization.  We take on the biggest, most precedent-setting cases across the country.  We wield the power of law and the strength of partnership to protect people’s health; to preserve magnificent places and wildlife; to advance clean energy; and to combat climate change.  We partner with thousands of groups, supporters, individuals and communities to engage the critical environmental issues of our time, and bring about positive change. We are guided by a passionate, ambitious vision for the future for people and our planet: until justice stands for all, we will never rest. We are here because the earth needs a good lawyer.

Founded in 1971, Earthjustice has a distinguished track record of achieving significant, lasting environmental protections.  We achieve this by hiring people who share a passion for justice and a healthy environment. Our headquarters are in San Francisco with offices in Anchorage, Chicago, Juneau, Los Angeles, Miami, Tallahassee, Honolulu, New York, Philadelphia, Denver, Seattle, Bozeman, and Washington, DC.

The Digital Advocacy Associate will join Earthjustice’s Digital Engagement team in the Communications department. The position will support Earthjustice’s digital advocacy and engagement efforts. This individual will focus on advocacy, cultivating and stewarding Earthjustice’s potential and existing audience using digital tools and platforms such as email, web, and SMS. 

Major responsibilities include supporting the Digital Advocacy team to produce digital advocacy campaigns that will be promoted via email and SMS channels to support the goals of the Communications department and other departments across the organization; tracking digital advocacy metrics; following up with supporters and internal stakeholders; organizing and maintaining the digital advocacy content calendar; QA testing on digital advocacy output; helping coordinate campaigns with the Digital Fundraising and Engagement team; assisting with the promotion of digital advocacy campaigns on social media and paid advertising; supporting the Digital Advocacy team to experiment with new digital advocacy tools and tactics. The person should be comfortable with HTML, digital advocacy tools, spreadsheets, analytics, and fundraising. The individual will report to the Senior Digital Advocacy Manager and will work in close coordination with the entire digital team. 

This position is located in San Francisco, CA (preferred), but we're open to remote for the right candidate.

For SF applicants: Due to Covid-19, Earthjustice staff are currently working remotely from approved locations through January 18, 2022.

Responsibilities:

Digital Advocacy campaign production (40 percent)

  • Assist with the creation of all outbound HTML email and SMS communications regarding our programmatic work to existing and potential Earthjustice supporters, including drafting copy for outgoing emails, SMS, action alerts, and autoresponders.
  • Digital platform technical assistance including A|B testing on email and SMS messages; QA checks on outgoing digital advocacy content; advocacy list segmentation.
  • Supports Digital Advocacy team to proactively look on regulations.gov or Earthjustice case updates for potential advocacy campaigns that align with Earthjustice priorities.
  • Manual comment submissions to various government agencies for official comment periods ahead of deadlines.

Email/SMS List Growth and hygiene (25 percent)

  • Support email list growth through paid and unpaid efforts such as partnering with social media team on social campaigns, cross promotions with other organizations, sponsored petitions and advertising campaigns.
  • Work with Digital Advocacy and Digital Fundraising and Engagement team to monitor email deliverability rates, maintain list hygiene, organize various activist list segmentation, and other.
  • Partners with Digital team, marketing team, creative teams, and communication strategists on ways to promote digital advocacy campaigns on social media, various web channels, and paid advertising. 

Documentation & Analysis (20 percent)

  • Generate metrics and populate the digital advocacy dashboard to inform goals and strategic direction and report out to Digital Engagement team on status of those goals.
  • Maintain digital content calendar including tracking existing alerts and keeping them up to date; tracking production process of digital advocacy campaigns and keeping stakeholders on track with deadlines; reporting out performance of various advocacy campaigns to stakeholders.
  • Document all online tests in testing dashboards to help inform future strategies and maximize engagement of our online community.
  • Partner with digital advocacy platform vendor to ensure systems are functioning appropriately.
  • Document digital advocacy procedures and processes and serve as main point person for ongoing education on Digital Advocacy practices.

Stewardship (15 percent)

  • Respond to online inquiries from online supporters.
  • Follow up with supporters to get them further engaged in campaigns (letters to the editor, partner/coalition building).
  • Help writing follow-up messages to supporters on the work they are engaged in.
  • Follow up with internal stakeholders about performance of digital advocacy campaigns and share learnings and best practices.
  • Assist Digital Advocacy team to think through engagement and re-engagement tactics for digital supporters.
Qualifications:
  • Bachelor's degree, preferred. 1+ years of relevant professional experience.
  • Experience working in or with a non-profit preferred.
  • Experience with at least one eCRM tool—preferably EveryAction.
  • CRM, HTML and Photoshop experience preferred.
  • Demonstrated proficiency with Excel, HTML and digital tools.
  • Strong project management skills.
  • Ability to learn quickly and take on responsibility.
  • Ability to juggle multiple projects with a strong attention to detail.
  • Passionate about environmental issues.
  • Strong detail orientation and organizational skills a must.
  • Excellent written and in-person communications skills.
  • Demonstrates an awareness and sensitivity to the needs and concerns of individuals from diverse cultures, backgrounds and orientations.
  • Contributes to the creation of a diverse, equitable and inclusive work culture that encourages and celebrates differences.
  • Demonstrates an awareness and sensitivity to the needs and concerns of individuals from diverse cultures, backgrounds and orientations.
  • Contributes to the creation of a diverse, equitable and inclusive work culture that encourages and celebrates differences. 

We offer a mission and employee-focused work environment and a competitive compensation package including excellent benefits.  Earthjustice is an equal opportunity employer and highly values diversity.

Salary range is based on experience and location. 

Salary range in San Francisco, CA: $
65,200 - $72,400

*Remote salary- $55,400-$72,400

*Salary range for remote locations will vary and will be different from the above SF range, and is based on experience and location. 

To Apply:
Interested candidates should submit the following via Jobvite: 

  • Resume
  • Cover letter
Please apply by August 16, 2021. After that, applications will be reviewed on a rolling basis until the position is filled.

Please reach out to [email protected] if you are having technical difficulties submitting your application. No phone calls, drop-ins, or hard copies. Earthjustice only accepts resumes submitted for positions that are currently open. Unsolicited resumes, or resumes for posted positions that are not submitted via the on-line application process (where available), will not be reviewed or retained.

Earthjustice is driven by a passion for justice, partnership, and excellence. Our core values lead us to seek a broad range of perspectives and backgrounds to achieve our mission and to maintain an inclusive environment where all staff are valued and respected. As an equal opportunity employer, we are committed to employment practices that ensure that employees and applicants for employment are provided with equal opportunities without regard to race, color, national origin, ancestry, sex, age, religion, physical or mental disability, medical condition, veteran status, marital status, pregnancy, sexual orientation, gender identity, gender expression, genetic information, or any other factor that is not related to the position.

For positions located within the City and County of San Francisco Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment-qualified applicants with arrest and conviction records.

For positions located within the City of Los Angeles: We will consider qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring.