B2B Marketer

Marketing Nashville, Tennessee


Onsite Work Only: Franklin, TN - Flex Schedule Options Available

Product You’ll Focus On
Financial Peace University (FPU) - As a Marketer on this team, you will help
rejuvenate our flagship product – Financial Peace University (FPU). This product has evolved from Dave Ramsey teaching our financial principles in classrooms, to recordings on DVDs, and now to its fully digital version. Through customer research and omni-channel marketing strategies, this Marketer will help bring FPU to even more churches and organizations across the country!

Team You’ll Grow With: 135+ person marketing team

What Winning Looks Like:  

  • Develop and execute marketing strategies to drive traffic (leads) to the website for our sales team to close.
  • Establish new relationships with possible customers across the country to conduct customer research.
  • Actively executing campaigns designed around customer acquisition and brand development. 
  • Develop and implement marketing campaigns across various channels including email, social media, digital advertising, and content marketing to generate leads and drive customer acquisition.
  • Collaborate with cross-functional teams including product development, sales, and creative to create and launch new initiatives, promotions, and product updates.
  • Analyze and report on marketing performance metrics, making data-driven recommendations for optimization and improvement.
  • Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve marketing strategies and tactics.

The Skills You Need to Win:  

  • 2+ years of experience in marketing, experience with B2B preferred
  • Proven track record of developing and executing successful marketing strategies that drive customer acquisition and revenue growth.
  • Experience with digital marketing channels including email, social media, digital advertising, and content marketing.

EOE, including disability/vets