Creative Director
Description
Join Team CARFAX as a Creative Director
- Ensure Carfax is always a brand for the future by evolving a cohesive creative vision across Carfax, B2C and B2B
- Develop creative initiatives that pull consumers in and deliver measurable results for B2C (unaided brand awareness and Gen Z engagement) and B2B (supporting lead generation, conversion and revenue).
- Champion Car Fox. Foster a Car Fox first approach and get him everywhere and ensure his personality, presence, and visual style celebrates and protects our relentlessly-helpful brand mascot and ensure he is consistently leveraged across all platforms to engage and build brand. Collaborate with the Car Fox Production and UX design teams to bring him to life in new and exciting ways
- Lead company-wide creative strategies that ensure a unified, premium, (but still fun) brand experience across all (B2C) and (B2B) channels, including broadcast, digital, social, video, print, and product.
- Lead brainstorming sessions and guide the concepts for marketing campaigns, product launches, and content initiatives.
- Collaborate closely with Marketing, Product, Sales, and Leadership teams to ensure creative output directly supports business objectives and marketing KPIs.
- Manage, mentor, and inspire brand team designers, while fostering a culture of creative excellence across the brand team.
- Establish and maintain efficient, scalable, and quality-driven creative production workflows
- Be the brand police, ensuring high quality, brand compliance, and effectiveness across all formats (web, ads, presentations, collateral, etc.).
- Stay current with the latest design trends, creative technologies, and competitor activities to continually elevate the brand's creative output and maintain a brand superiority.
- 10+ years of progressive experience in creative development (agency or client-side), with at least 7+ years in a Creative Director or equivalent senior leadership role, and 5+ years working consistently on the same brand(s) (if agency side)
- A proven track record of developing and managing cohesive, successful creative campaigns across all major platforms (digital, social, broadcast, print).
- Demonstrable expertise in overseeing visual identity, graphic design, and brand guideline adherence.
- Portfolio showcasing high-impact creative work, including experience working with or creating a brand mascot/character.
- Demonstrated ability to use creative output to drive specific business outcomes like customer loyalty, advocacy, and revenue growth.
- Expert-level knowledge of design software and production processes.
- Excellent communication, presentation, and interpersonal skills, with the ability to articulate creative rationale to executive leadership.
- Bachelor’s or Master’s degree in Graphic Design, Advertising, Fine Arts, or a related field.
- Experience in a high-growth or fast-paced industry (e.g., Tech, CPG, Retail)
- Experience working with global or multi-regional creative teams and campaigns.
- Competitive compensation, benefits and generous time-off policies
- 4-Day summer work weeks and a winter holiday break
- 401(k) / DCPP matching
- Annual bonus program
- Casual, dog-friendly, and innovative office spaces
- 10X Virginia Business Best Places to Work
- 9X Washingtonian Great Places to Work
- 10X Washington Post Top Workplace
- 3X St. Louis Post-Dispatch Best Places to Work
About CARFAX and S&P Global Mobility
S&P Global has recently announced the intent to separate our Mobility Segment into a standalone public company.
CARFAX, part of S&P Global Mobility, helps millions of people every day confidently shop, buy, service and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, CARFAX Car Care, CARFAX History-Based Value and the flagship CARFAX® Vehicle History Report™ to consumers and the automotive industry. CARFAX owns the world’s largest vehicle history database and is nationally recognized as a top workplace by The Washington Post and Glassdoor.com. Shop, Buy, Service, Sell – Show me the CARFAX™. S&P Global Mobility is a division of S&P Global (NYSE: SPGI). S&P Global is the world’s foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets.
US Equal Opportunity Employer Statement: CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.
Canadian Equal Opportunity Employer Statement: CARFAX Canada is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law.
We’re committed to providing accommodations by request for candidates taking part in all aspects of the recruitment and selection process. For a confidential inquiry or to request an accommodation, please contact your recruiter or email [email protected].