Associate Director, Video Investment

Media Planning/Buying New York, New York


Description

Position at Havas Media

 

JOB SUMMARY

Within Havas Media, Associate Directors of Video Investment are primarily responsible for total media investment and activation services on the accounts assigned. As well as, overseeing the output from the managers, buyers and associates.

 

RESPONSIBILITIES

  • Knows and keeps up-to-date on all available market and consumer information necessary to the preparation of the most effective and efficient media planning
  • Works closely with all assigned media personnel in the group with evaluation of media information necessary to the preparation of the media plan that best implements the media objectives and strategies
  • Works hand in hand with their Account Director and/or VP, Director of Video Investment to develop a investment strategy for our clients
  • Determines and supervises the best possible implementation of all approved media plans and projects
  • Maintains the best possible relationship with clients, Account Service teams, and media representatives in order to further mutual interests of the agency and its clients
  • Is responsible for uniting all managers, buyers, and associates across all accounts to run as point person on department wide projects
  • Helps to train buyers, associates, and planners in proper methods of preparing, evaluating, and implementing media plans
  • Maintains familiarity with the history, present organization, and procedures of the client, as well as, with conditions in the industry
  • Is at all times alert of new media tools and new opportunities, is forward thinking and proactive in educating our team and clients
  • Provides an energy level that brings new and exciting ideas to the planning function

KEY COMPETENCIES

  • 5+ years of media buying experience with progressive levels of responsibility
  • Demonstrate strong negotiating capability, excellent interpersonal, organizational, communication, problem solving, and, decision-making skills
  • Must possess a general understanding of agency planning procedures and familiarity with internal capabilities
  • Demonstrated ability to multi-task, prioritize, and manage to deadlines
  • Demonstrated leadership, initiative, and willingness to assume greater responsibility
  • Understand the elements of a strategic marketing communications plan and be able to actively participate in its generation
  • Ability to effectively oversee and guide a small team
  • Ability to manage simultaneous tasks in a fast-paced technology-oriented environment
  • Undergraduate degree from an accredited college or university


ABOUT US

Havas Media is one of the leading global communications and marketing brands. We are also the proud recipients of 2016 Adweek US Media Agency of the year!
Our simple corporate structure and single P&L policy strips away unnecessary brand hierarchies and barriers and allows its multi-disciplinary teams to focus on delivering client value though innovation, agility and speed. All our teams are integrated thanks to our new Havas Media Village so that we can deliver specialist knowledge across two central areas of investment and focus: content-creation and data. On the data side we have Socialyse (a global network of social media specialists); Artemis (the group's global data management service); Affiperf (our global trading desk); Mobext (mobile technologists, designers and strategists); AdCity (geolocation marketing experts); and Ecselis (a media optimization consultancy) - all of which are supported by mathematical research, data science, web analytics, performance tracking and trading platforms. On the content side we are an Emmy award-winning company and Havas Media Group the only network to boast a consistent global offer in sports and entertainment thanks to Havas Sports & Entertainment. We also work with ignition (for experiential and events); and London (digital and direct marketing specialists); and Havas Productions which houses world-class editorial teams as well as experts in audio-visual production and distribution not to mention the group's branded entertainment specialists Havas Sports and Entertainment (formerly know as Cake) a Forbes Top 100 global social media and event agency based in London and NYC. Our organization is structured around the principles of Organic Marketing. With the group's Meaningful Brands¨ methodology at its core, Organic Marketing at Havas Media actively promotes an alternative to the traditional paid first approach - ensuring our teams redefine the strategic roles of owned, shared, earned and paid media for all our clients.