Data Analyst

Live Operations Leamington Spa, Warwickshire


Position at Hardlight

Data Analyst

Unlock your potential by joining our Live Operations team here at SEGA HARDlight as our new Data Analyst. Take the reins in crafting insightful visualisation from in-game data, empowering decision making through analysing player engagement metrics and key performance indicators as well as planning and analysing live experiments. Delve into the world of our successful live Sonic mobile titles and drive impact by uncovering actionable insights from our vibrant player community.   


  • Querying in-game data to form the basis of further analysis
  • Creating and maintaining a range of data visualisations and dashboards
  • Working closely with our Design, Live Ops and Management teams to support business decision-making
  • Writing reports and presenting findings to a wide audience
  • Identifying areas for improvement in our games in areas such as retention and monetisation
  • Collaborating with other SEGA departments to utilise a variety of data sources
  • Conduct AB Tests and experiments to further improve our games
  • Designing and testing new analytics features before they go live

Knowledge, Skills & Experience


  • At least 2 years of experience in a data analyst role in the games industry, ideally on free to play games
  • Proficiency in writing and structuring SQL queries
  • Ability to create visualisations of data using Tableau or similar
  • Strong communication skills and business acumen, both in a technical and non-technical context
  • A passion for games and data, and promoting a data-driven approach across the company
  • Good problem-solving skills, with a drive to search beyond immediately available information
  • Experience with statistics, probability or other quantitative methods and their real-world applications
  • Confidence in data handling tools such as Excel


  • Experience of designing and conducting experiments and AB testing
  • Knowledge of a full data pipeline, from schema definition through to data visualisation
  • Experience of other data analysis tools such as Python (Pandas/NumPy) or R

Why work at HARDlight

  • You'll have access to a comprehensive flexible benefits package that includes ULEV car salary sacrifice, life assurance, income protection, private healthcare & dental insurance schemes and an enhanced contributory pension scheme
  • Wellbeing and work life balance support that includes duvet day, volunteer day, free health check and annual flu jab
  • 20 working from home days
  • Refresh station within the studio to help with cost of living
  • Calendar of social events including team building and Christmas parties
  • Competitive salary and a fantastic bonus scheme so that you can stay motivated and focused on making HARDlight the best it can be
  • For gaming buffs, we offer free SEGA games on Steam and a home technology scheme
  • Fitness fanatics will love our discounted gym membership and ride-to-work scheme
  • We pride ourselves on having flexible working hours to help work fit around you
  • The opportunity to be a large part of a small team, developing innovative titles with a huge SEGA back catalogue
  • We pride ourselves on helping you achieve your ambitions and offer 12 days of training a year to help improve your skills to become better equipped to further your career
We want people of all backgrounds to see themselves represented and included in our work, so we actively seek to diversify our team and bring more voices to the table. All applicants are welcome!  
This role is based on site at our Leamington Spa studio, UK. We offer hybrid working allowing Monday and Friday working from home.