Marketing Operations Specialist
Description
Company Overview:
When it comes to IT solution providers, there are a lot of choices. But when it comes to providers with innovative and differentiating end-to-end service offerings, there’s really only one: Zones – First Choice for IT.TM
Zones is a Global Solution Provider of end-to-end IT solutions with an unmatched supply chain. Positioned to be the IT partner you need, Zones, a Minority Business Enterprise (MBE) in business for over 35 years, specializes in Digital Workplace, Cloud & Data Center, Networking, Security, and Managed/Professional/Staffing services. Operating in more than 120 countries, leveraging a robust portfolio, and utilizing the highest certification levels from key partners, including Microsoft, Apple, Cisco, Lenovo, Adobe, and more, Zones has mastered the science of building digital infrastructures that change the way business does business ensuring whatever they need, they can Consider IT Done. Follow Zones, LLC on Twitter @Zones, and LinkedIn and Facebook.
Position Overview:
Zones is seeking a Marketing Operations Specialist to join its growing marketing team. As a pivotal marketing team member, you will manage building workflows, lead scoring, and auditing the contact database within our marketing automation platform. The ideal candidate will have strong project management skills with attention to detail, a background in marketing automation platforms, and proven success partnering with distinct stakeholders for
This position will report to the Senior Manager, Marketing Campaigns and Operations. It is based in the Zones Pakistan office.
What you’ll do as the Marketing Operations Specialist:
Employees employed in the role of Marketing Operations Specialist shall be required to apply their independent mind and demonstrate intellectual abilities in their decision-making.
The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
- Review existing Marketing Technology (MarTech) stack at Zones and make recommendations for improvement in processes
- Maintain and manage MarTech stack integrations with CRM and other Zones software.
- Assist the Demand Gen team in developing and adjusting a lead scoring model to provide sales with a consistent lead flow effectively to generate opportunities.
- Work with Demand Gen Manager to develop and maintain workflows for campaigns and lead pass via HubSpot
- Ensure the marketing automation database is maintained and cleansed frequently
- Act as admin for various MarTech tools
- Manage project management tool, review automation flows, and create/maintain request forms
- Support updates to Zones intranet marketing portal pages
- Analyze PowerBI reporting dashboards and optimize content with the Marketing Data team
- Drive operational excellence with the MarTech stack, including maintenance on various tools
- Develop marketing tech stack process documents
- Act as backup to the AX Marketing Operations Specialist
What you will bring to the team:
- 2+ years in a marketing role, preferably in marketing operations or campaign role
- 2+ experience with marketing automation platforms like HubSpot, Marketo, or Eloqua
- Experience with CRM tools like Microsoft Dynamics 365 CRM or Salesforce
- Experience with SharePoint a plus
- Must be highly organized and self-motivated with a sense of urgency
- Capable of handling multiple tasks with competing priorities under minimal supervision
- Exceptional attention to detail to ensure accuracy in all deliverables
- Analytical tendencies with a natural curiosity to measure, test, and iterate to get the best results
- Ability to thrive in a fast-paced, ambiguous environment
- Drive for documenting and optimizing processes
- Deep understanding of Office products, with advanced Excel skills
Zones offers a comprehensive Benefits package
At Zones, we are committed to fostering an inclusive and diverse workplace. We provide comprehensive benefits to support our employees, including health insurance coverage for parents, spouse, and children, life insurance, pension fund scheme, EOBI, and on the house free quality food, gym, and much more. We embrace equal employment opportunity, free from discrimination based on various characteristics, and offer an exciting career immersed in an inventive, collaborative culture.
If you are enthusiastic about working on the cutting edge of IT innovation, sales, engineering, and operations, Zones is the perfect opportunity for you.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status or on the basis of disability.
Job timings: 8:00 PM to 5:00 AM (Pk time)
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